A business to grow needs a well-organized customer relationship building team and toolsets that contribute to enhancing customer relationship management. As customer relationship building and retaining have become a crucial yet vital ingredient for enhanced revenue generation, businesses do have to have a pro-active sales teams to deal with customers efficiently so as to make the most out of the available leads. To achieve maximum business profitability and enhancement, a CRM Solution can be used, catering to the automation needs of the effective customer relationship management thereby reducing the customer retention costs and efforts.
A CRM, also referred to as a Customer Relationship Management solution is a software offering an automated process of business generation taking care of each step ranging from initial customer interactions to retention with significant business growth. Including automation of marketing, workforce, contact centre and location-based services, an ideal CRM helps to consolidate customer information centrally to be accessed and managed by the salesforce effortlessly.
List of the noteworthy CRMs popularly used in India:
1. Zoho CRM
Offered by Zoho Corporation, Zoho CRM is a complete bundle of automated features extensively developed to contribute to the business enhancement and extended customer relationship building and management. With multi-channel support, the solution helps to enhance sales performance and productivity. Ultimate sales force automation and extension along with customization allows configuring the solution to best suit the business needs.
This a reputed product of Nextsky Technologies Pvt. Ltd. Incorporating the best practices and recent technology into a single package, the solution facilitated the businesses with accelerated sales, targeted marketing, email marketing, and a mobile-friendly, social CRM. Augmenting the customer interactions, the solution aims to improve overall CRM processes for increased productivity.
3. Focus CRM
Focus Softnet is an impeccable solution catering to all your CRM needs. Available with an intuitive interface, the solution provides comprehensive features for effective campaign management, telemarketing, email marketing, sales management and service management thereby allowing you to achieve significant business profitability seamlessly.
4. Maple CRM
This unique solution from Denisys Technologies is an exquisite solution that helps to nurture your business leads and converting them to profit-making entities. Having features like lead tracking, email and SMS integration, invoicing, workflow management, and mobile friendliness, Maple CRM is a highly integrated solution.
BMR Infotech is a holistic CRM solution enabling the organizations to identify and explore more business opportunities so as to achieve greater profitability at reduced operational costs. The solution is a complete package of automated features easing the management of contacts, sales calls, targets, appointments, feedbacks & alerts, closed enquiries and report building.
6. Cerrebro CRM
Developed by ND Microsystems Pvt. Ltd., Cerrebro CRM is well-equipped with best in class field team management and analytical capabilities. The solution endeavors to help businesses in increasing the business revenue while decreasing the sales force management costs with the management of customer & lead, job scheduling & work orders, expenses, leaves, targets and incentives. The solution offers an in-built sales quotation, order and invoicing system along with customized reports and SMS & email integration.
SalezShark Inc. provides one of the best in class CRM- SalezShark. The solution incorporates all vital essentials to build, manage and retain the customer relationships for long term. The impeccable features include contact & accounts, pipeline, tasks, quota, orders, schedules and products. Integrated with notifications of email, SMS and telephony, auto lead capturing and assignment, the solution is also efficient in forecasting and marketing.
Freshsales CRM is a cutting edge CRM solution from Freshdesk helping businesses to expedite their productivity and lead conversions. This feature-rich solution comes with mobile support thereby allowing businesses to continue their CRM operations from anywhere anytime. Email tracking, one-click to call, customer insights, lead management, deals pipeline, and report generation are some of the noteworthy Fresh sales features.
Salesforce CRM is an eminent CRM software that empowers the businesses with incomparable features for customer retention and support. The complete sales lifecycle can be well-managed with this state-of-the-art solution. Assimilating the features dealing with efficient management of contacts, opportunities, leads, partners, workflows, orders et al, the solution also equips with sales forecasting, reporting, analysis, collaboration, and territory management features.
10. CRM by Brique
Brique Technology Solutions and Consulting offers the forefront CRM. Brique CRM solution is a one-stop shop for complete CRM automation consisting of all vital processes for flawless CRM operations. To mention- leads & prospecting, invoicing & billing, customer visits & payments, detailed analytics, lead tracking, customer history and wins, and performance tracking are some of the features beyond compare.
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