{"id":58998,"date":"2025-09-04T17:55:08","date_gmt":"2025-09-04T12:25:08","guid":{"rendered":"https:\/\/www.techjockey.com\/blog\/?p=58998"},"modified":"2025-09-04T17:57:43","modified_gmt":"2025-09-04T12:27:43","slug":"customer-journey-mapping-tools","status":"publish","type":"post","link":"https:\/\/www.techjockey.com\/blog\/customer-journey-mapping-tools","title":{"rendered":"7 Best Customer Journey Mapping Tools to Transform Your CX in 2025"},"content":{"rendered":"\n<p>There\u2019s nothing denying the fact that brands with a strong grasp of their customer journey experience higher customer retention. The secret sauce? Understanding customers\u2019 each and every move and emotion through customer journey mapping tools. <\/p>\n\n\n\n<p>These digital marvels have evolved from simple diagrams to powerful engines of <a href=\"https:\/\/www.techjockey.com\/category\/customer-experience-management-software\">customer experience management software<\/a>, helping businesses create flawless user journey maps and drive loyalty.<\/p>\n\n\n\n<p>But what exactly are these tools, and which ones top the leaderboard in 2025? Stick around, because we are diving deep into the top 7 customer experience mapping tools that you can use to nail customer journey analysis like a pro.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-customer-journey-mapping-tools\"><span class=\"ez-toc-section\" id=\"what_are_customer_journey_mapping_tools\"><\/span>What are Customer Journey Mapping Tools?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Customer journey mapping tools are digital solutions designed to visualize the full customer experience journey, from the first spark of interest to post-purchase support. <\/p>\n\n\n\n<p>Think of them as your customer experience compass: they chart every interaction, touchpoint, and emotion your clients go through, often in vivid detail. They combine qualitative and quantitative data, allowing businesses to analyse pain points, recognize opportunities, and ultimately tailor experiences that delight customers.<\/p>\n\n\n\n<p>These tools go beyond simple client journey mapping to offer features like collaboration, analytics, real-time feedback integration, and even embedding <a class=\"wpil_keyword_link\" href=\"https:\/\/www.techjockey.com\/category\/customer-support-software\"   title=\"customer support software\" data-wpil-keyword-link=\"linked\"  data-wpil-monitor-id=\"1643\">customer support software<\/a> elements for a holistic view.<\/p>\n\n\n\n<p>With the right customer experience mapping tool, teams can transform raw data into actionable insights and craft seamless user experience maps that keep users coming back.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-customer-journey-mapping-tools-comparison-c-y\"><span class=\"ez-toc-section\" id=\"customer_journey_mapping_tools_comparison_2025\"><\/span>Customer Journey Mapping Tools Comparison 2025<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Let\u2019s explore the leading tools that make creating customer journey maps a breeze\u2026<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Tool<\/th><th>Best For<\/th><th>Ease of Use<\/th><th>Platform Support<\/th><\/tr><\/thead><tbody><tr><td><strong>UXPressia<\/strong><\/td><td>UX-focused journey mapping, personas, and impact maps<\/td><td>Web-based<\/td><td>Easy to moderate<\/td><\/tr><tr><td><strong>Miro<\/strong><\/td><td>Visual collaboration, whiteboarding, and journey mapping<\/td><td>Very easy<\/td><td>Web, Windows, macOS, iOS, Android<\/td><\/tr><tr><td><strong>Custellence<\/strong><\/td><td>Simple journey mapping with UX insights<\/td><td>Very easy<\/td><td>Web-based<\/td><\/tr><tr><td><strong>Figma<\/strong><\/td><td>UI\/UX design and prototyping (via FigJam for journey mapping)<\/td><td>Moderate<\/td><td>Web, Windows, macOS, iOS<\/td><\/tr><tr><td><strong>Lucidchart<\/strong><\/td><td>Diagramming and collaborative journey mapping<\/td><td>Easy<\/td><td>Web, Windows, macOS<\/td><\/tr><tr><td><strong>Microsoft Visio<\/strong><\/td><td>Technical and enterprise-grade diagramming<\/td><td>Moderate to complex<\/td><td>Windows, Web (limited), Microsoft 365<\/td><\/tr><tr><td><strong>Smaply<\/strong><\/td><td>Persona-based journey mapping with stakeholder maps<\/td><td>Easy<\/td><td>Web-based<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-top-7-customer-journey-mapping-tools-in-c-y\"><span class=\"ez-toc-section\" id=\"top_7_customer_journey_mapping_tools_in_2025\"><\/span>Top 7 Customer Journey Mapping Tools in 2025<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"882\" height=\"1024\" src=\"https:\/\/cdn.techjockey.com\/blog\/wp-content\/uploads\/2025\/09\/04162957\/Meta-Title_-Want-Better-CX_-These-Customer-Journey-Mapping-Tools-Deliver-visual-selection-1-882x1024.png\" alt=\"\" class=\"wp-image-59002\" srcset=\"https:\/\/cdn.techjockey.com\/blog\/wp-content\/uploads\/2025\/09\/04162957\/Meta-Title_-Want-Better-CX_-These-Customer-Journey-Mapping-Tools-Deliver-visual-selection-1-882x1024.png 882w, https:\/\/cdn.techjockey.com\/blog\/wp-content\/uploads\/2025\/09\/04162957\/Meta-Title_-Want-Better-CX_-These-Customer-Journey-Mapping-Tools-Deliver-visual-selection-1-259x300.png 259w, https:\/\/cdn.techjockey.com\/blog\/wp-content\/uploads\/2025\/09\/04162957\/Meta-Title_-Want-Better-CX_-These-Customer-Journey-Mapping-Tools-Deliver-visual-selection-1-768x891.png 768w, https:\/\/cdn.techjockey.com\/blog\/wp-content\/uploads\/2025\/09\/04162957\/Meta-Title_-Want-Better-CX_-These-Customer-Journey-Mapping-Tools-Deliver-visual-selection-1-1324x1536.png 1324w, https:\/\/cdn.techjockey.com\/blog\/wp-content\/uploads\/2025\/09\/04162957\/Meta-Title_-Want-Better-CX_-These-Customer-Journey-Mapping-Tools-Deliver-visual-selection-1-1765x2048.png 1765w, https:\/\/cdn.techjockey.com\/blog\/wp-content\/uploads\/2025\/09\/04162957\/Meta-Title_-Want-Better-CX_-These-Customer-Journey-Mapping-Tools-Deliver-visual-selection-1-181x210.png 181w\" sizes=\"(max-width: 882px) 100vw, 882px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-uxpressia\"><span class=\"ez-toc-section\" id=\"1_uxpressia\"><\/span>1. UXPressia<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>UXPressia is a cloud-based customer experience management software platform designed for teams to create customizable customer journeys, personas, and impact maps collaboratively with real-time data integration and analytics.<\/p>\n\n\n\n<p><strong>Key Features of UXPressia:<\/strong><\/p>\n\n\n\n<ul>\n<li>Offers 100+ ready-made templates tailored to various industries<\/li>\n\n\n\n<li>Supports real-time multi-user collaboration for seamless teamwork<\/li>\n\n\n\n<li>Provides custom branding and export options (PDF, PNG, CSV, PPTX)<\/li>\n\n\n\n<li>Integrates with Google Analytics, <a href=\"https:\/\/www.techjockey.com\/detail\/mixpanel1\">Mixpanel<\/a>, <a href=\"https:\/\/www.techjockey.com\/detail\/google-sheets\">Google Sheets<\/a>, Slack, Jira, and <a href=\"https:\/\/www.techjockey.com\/detail\/microsoft-azure-devops\">Azure DevOps<\/a><\/li>\n\n\n\n<li>Tracks behavior and performance metrics linked to journey steps<\/li>\n\n\n\n<li>Allows hierarchical organization of journey maps and version control<\/li>\n\n\n\n<li>Includes AI-powered persona creation, simulation, and tagging tools<\/li>\n\n\n\n<li>Ensures enterprise-grade security and data privacy<\/li>\n\n\n\n<li>Facilitates mobile app-based journey mapping<\/li>\n\n\n\n<li>Manages user roles and access control for secure collaboration<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-custom-blocks-pros-cons\"><div class=\"pros-container\"><p class=\"pros_heading\">Pros<\/p><ul class=\"pros\"><li>Has an intuitive interface suitable for beginners and experienced users<\/li><li>Its extensive template library saves time and fosters creativity<\/li><li>Offers strong collaboration tools with real-time co-editing<\/li><li>Its robust analytics and integration options enhance data-driven decisions<\/li><li>Facilitates customizable exports with corporate branding<\/li><li>It is ideal for organizations focusing on deep customer journey analysis and UX design<\/li><\/ul><\/div><div class=\"cons-container\"><p class=\"cons_heading\">Cons<\/p><ul class=\"cons\"><li>Its starter plan limits the number of journey maps to three<\/li><li>Some of its advanced customization options are restricted<\/li><li>Its advanced collaboration features could be improved<\/li><li>It can be costly, especially for smaller teams or individuals<\/li><\/ul><\/div><\/div>\n\n\n\n<p><strong>UXPressia Pricing &amp; Plans:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plan<\/th><th>Price<\/th><\/tr><\/thead><tbody><tr><td><strong>Free<\/strong><\/td><td>Free<\/td><\/tr><tr><td><strong>Pro<\/strong><\/td><td>36 USD\/user\/month<\/td><\/tr><tr><td><strong>Business<\/strong><\/td><td>95 USD\/user\/month<\/td><\/tr><tr><td><strong>Enterprise<\/strong><\/td><td>Price on request<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-miro\"><span class=\"ez-toc-section\" id=\"2_miro\"><\/span>2. Miro<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/www.techjockey.com\/detail\/miro\">Miro<\/a> is a versatile online collaborative whiteboard platform ideal for customer journey mapping, thanks to its infinite digital canvas and extensive integration with popular tools.<\/p>\n\n\n\n<div class=\"wp-block-tj-custom-product-block-custom-product-card custom-product-card-plugin-style\" id=\"tagged_prod_container_17405\"><h3><span class=\"ez-toc-section\" id=\"miro\"><\/span>Miro<span class=\"ez-toc-section-end\"><\/span><\/h3><input type=\"hidden\" name=\"tagged_product[]\" value=\"17405\"\/><\/div>\n\n\n\n<p><strong>Key Features of Miro:<\/strong><\/p>\n\n\n\n<ul>\n<li>Offers an infinite canvas for free-form, flexible journey visualization<\/li>\n\n\n\n<li>Includes hundreds of customizable templates and a rich icon\/sticker library<\/li>\n\n\n\n<li>Enables real-time collaboration with multi-user editing and commenting<\/li>\n\n\n\n<li>Integrates with Jira, Slack, <a href=\"https:\/\/www.techjockey.com\/detail\/g-suite\">Google Workspace<\/a>, Microsoft Teams, <a href=\"https:\/\/www.techjockey.com\/detail\/zoom-rooms\">Zoom<\/a>, and more<\/li>\n\n\n\n<li>Provides an intuitive drag-and-drop interface with sticky notes, shapes, and drawing tools<\/li>\n\n\n\n<li>Supports presentation mode for sharing journey maps with stakeholders<\/li>\n\n\n\n<li>Allows embedding of media, documents, and live data for richer context<\/li>\n\n\n\n<li>Includes Miro AI for content generation, synthesis, and automation<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-custom-blocks-pros-cons\"><div class=\"pros-container\"><p class=\"pros_heading\">Pros<\/p><ul class=\"pros\"><li>Its free tier supports small teams and individuals<\/li><li>It is very flexible and visual, great for brainstorming and cross-functional teams<\/li><li>Its strong ecosystem integrations improve workflow<\/li><li>Scales from simple to complex customer experience journey maps.<\/li><\/ul><\/div><div class=\"cons-container\"><p class=\"cons_heading\">Cons<\/p><ul class=\"cons\"><li>Its vast features can be overwhelming<\/li><li>It may be overkill for simple journeys<\/li><li>Some of its advanced features require a subscription<\/li><\/ul><\/div><\/div>\n\n\n\n<p><strong>Miro Pricing &amp; Plans:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plan<\/th><th>Price<\/th><\/tr><\/thead><tbody><tr><td><strong>Free<\/strong><\/td><td>Free<\/td><\/tr><tr><td><strong>Starter<\/strong><\/td><td>8 USD\/member\/month<\/td><\/tr><tr><td><strong>Business<\/strong><\/td><td>16 USD\/member\/month<\/td><\/tr><tr><td><strong>Enterprise<\/strong><\/td><td>Price on request<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-custellence\"><span class=\"ez-toc-section\" id=\"3_custellence\"><\/span>3. Custellence<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Custellence is a straightforward, data-driven customer journey mapping tool focused on visual clarity and ROI-related touchpoint analysis for small and medium businesses.<\/p>\n\n\n\n<p><strong>Key Features of Custellence:<\/strong><\/p>\n\n\n\n<ul>\n<li>Offers simple drag-and-drop functionality for journey creation<\/li>\n\n\n\n<li>Visualizes customer paths and touchpoints with clean, intuitive layouts<\/li>\n\n\n\n<li>Includes ROI tracking embedded directly into journey steps<\/li>\n\n\n\n<li>Supports export options including PDF, PNG, and CSV formats<\/li>\n\n\n\n<li>Provides collaboration tools for teams, including viewer comments and role-based access<\/li>\n\n\n\n<li>Enables presentation mode for pitching and sharing journey maps<\/li>\n\n\n\n<li>Allows map hierarchies and collections for organizing multiple journeys<\/li>\n\n\n\n<li>Integrates onboarding support and CX coaching for professional users<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-custom-blocks-pros-cons\"><div class=\"pros-container\"><p class=\"pros_heading\">Pros<\/p><ul class=\"pros\"><li>Is beginner-friendly<\/li><li>Focuses on business value with ROI tracking<\/li><li>Is affordable<\/li><li>Has a clean and straightforward interface<\/li><\/ul><\/div><div class=\"cons-container\"><p class=\"cons_heading\">Cons<\/p><ul class=\"cons\"><li>Offers limited advanced customization<\/li><li>Lacks extensive integrations<\/li><li>It isn\u2019t suitable for highly complex customer journey analysis<\/li><\/ul><\/div><\/div>\n\n\n\n<p><strong>Custellence Pricing &amp; Plans:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plan<\/th><th>Price<\/th><\/tr><\/thead><tbody><tr><td><strong>Free Forever <\/strong><\/td><td>Free<\/td><\/tr><tr><td><strong>Collaborate<\/strong><\/td><td>199 USD\/month<\/td><\/tr><tr><td><strong>Enterprise<\/strong><\/td><td>Price on request<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-figma\"><span class=\"ez-toc-section\" id=\"4_figma\"><\/span>4. Figma<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/www.techjockey.com\/detail\/figma\">Figma<\/a>, primarily a design tool, doubles as a flexible customer journey mapping tool with vector graphics and a collaborative workspace, ideal for detailed user experience maps.<\/p>\n\n\n\n<div class=\"wp-block-tj-custom-product-block-custom-product-card custom-product-card-plugin-style\" id=\"tagged_prod_container_17602\"><h3><span class=\"ez-toc-section\" id=\"figma\"><\/span>Figma<span class=\"ez-toc-section-end\"><\/span><\/h3><input type=\"hidden\" name=\"tagged_product[]\" value=\"17602\"\/><\/div>\n\n\n\n<p><strong>Key Features of Figma:<\/strong><\/p>\n\n\n\n<ul>\n<li>Delivers vector-based graphic design tools for high-fidelity visuals<\/li>\n\n\n\n<li>Enables real-time collaboration, live editing, and threaded commenting<\/li>\n\n\n\n<li>Offers a wide range of community-driven templates and third-party plugins<\/li>\n\n\n\n<li>Includes version control, autosave, and prototype preview capabilities<\/li>\n\n\n\n<li>Accessible from any device via the cloud, with no installation required<\/li>\n\n\n\n<li>Integrates smoothly with tools like <a href=\"https:\/\/www.techjockey.com\/detail\/figjam\">FigJam<\/a>, <a href=\"https:\/\/www.techjockey.com\/detail\/slack\">Slack<\/a>, <a href=\"https:\/\/www.techjockey.com\/detail\/atlassian-jira-software\">Jira<\/a>, and <a href=\"https:\/\/www.techjockey.com\/detail\/notion\">Notion<\/a><\/li>\n\n\n\n<li>Allows for interactive prototyping and user flow simulations<\/li>\n\n\n\n<li>Supports design systems and reusable components for consistency<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-custom-blocks-pros-cons\"><div class=\"pros-container\"><p class=\"pros_heading\">Pros<\/p><ul class=\"pros\"><li>Is a customer journey mapping tool ideal for design-heavy experience mapping<\/li><li>Fosters a collaborative environment<\/li><li>Has a free tier<\/li><li>Integrates well with design workflows<\/li><\/ul><\/div><div class=\"cons-container\"><p class=\"cons_heading\">Cons<\/p><ul class=\"cons\"><li>It isn\u2019t purpose-built for customer journey mapping<\/li><li>Has a learning curve for non-designers<\/li><li>Lacks native customer experience analytics<\/li><\/ul><\/div><\/div>\n\n\n\n<p><strong>Figma Pricing &amp; Plans:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plan<\/th><th>Price<\/th><\/tr><\/thead><tbody><tr><td><strong>Starter<\/strong><\/td><td><strong>Free<\/strong><\/td><\/tr><tr><td><strong>Professional<\/strong><\/td><td>Collab Seat: 3 USD\/month <br> Dev Seat: 12 USD\/month <br> Full Seat: 16 USD\/month<\/td><\/tr><tr><td><strong>Organization<\/strong><\/td><td>Collab Seat: 5 USD\/month <br> Dev Seat: 25 USD\/month <br> Full Seat: 55 USD\/month<\/td><\/tr><tr><td><strong>Enterprise<\/strong><\/td><td>Collab Seat: 5 USD\/month <br> Dev Seat: 35 USD\/month <br> Full Seat: 90 USD\/month<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-lucidchart\"><span class=\"ez-toc-section\" id=\"5_lucidchart\"><\/span>5. Lucidchart<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/www.techjockey.com\/detail\/lucidchart\">Lucidchart<\/a> is a visual diagramming platform supporting customer journey mapping through flowcharting, smart shapes, and collaboration.<\/p>\n\n\n\n<div class=\"wp-block-tj-custom-product-block-custom-product-card custom-product-card-plugin-style\" id=\"tagged_prod_container_11180\"><h3><span class=\"ez-toc-section\" id=\"lucidchart\"><\/span>Lucidchart<span class=\"ez-toc-section-end\"><\/span><\/h3><input type=\"hidden\" name=\"tagged_product[]\" value=\"11180\"\/><\/div>\n\n\n\n<p><strong>Key Features of Lucidchart:<\/strong><\/p>\n\n\n\n<ul>\n<li>Offers a drag-and-drop interface with smart shapes for quick diagram creation<\/li>\n\n\n\n<li>Enables real-time collaboration, live editing, and in-context commenting<\/li>\n\n\n\n<li>Provides a vast template library, including customer journey maps, flowcharts, and wireframes<\/li>\n\n\n\n<li>Supports data linking and dynamic shapes for interactive, data-driven diagrams<\/li>\n\n\n\n<li>Ensures cross-platform compatibility and integrations with Google Workspace, Slack, Microsoft Teams, Atlassian, and more<\/li>\n\n\n\n<li>Allows embedding diagrams in documents, wikis, and presentations<\/li>\n\n\n\n<li>Includes revision history and version control for team workflows<\/li>\n\n\n\n<li>Facilitates diagram sharing via secure links or embedded views<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-custom-blocks-pros-cons\"><div class=\"pros-container\"><p class=\"pros_heading\">Pros<\/p><ul class=\"pros\"><li>It is intuitive for flowchart users<\/li><li>Offers strong collaboration features<\/li><li>Is suitable for non-design business users<\/li><li>Offers frequent updates with integrations<\/li><\/ul><\/div><div class=\"cons-container\"><p class=\"cons_heading\">Cons<\/p><ul class=\"cons\"><li>Its performance may lag on complex diagrams<\/li><li>Its pricing can be high for small businesses<\/li><li>Offers limited journey-specific features<\/li><\/ul><\/div><\/div>\n\n\n\n<p><strong>Lucidchart Pricing &amp; Plans:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plan<\/th><th>Price<\/th><\/tr><\/thead><tbody><tr><td><strong>Free<\/strong><\/td><td>0 USD<\/td><\/tr><tr><td><strong>Individual<\/strong><\/td><td>9 USD\/user\/month<\/td><\/tr><tr><td><strong>Team<\/strong><\/td><td>10 USD\/user\/month<\/td><\/tr><tr><td><strong>Enterprise<\/strong><\/td><td>Get in touch with the Techjockey product team to get a quote<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-microsoft-visio\"><span class=\"ez-toc-section\" id=\"6_microsoft_visio\"><\/span>6. Microsoft Visio<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/www.techjockey.com\/detail\/microsoft-visio-online\">Microsoft Visio<\/a>, part of <a href=\"https:\/\/www.techjockey.com\/detail\/rubrik-microsoft-365\">Microsoft 365<\/a>, is a professional diagramming tool with templates and features usable for customer journey analysis.<\/p>\n\n\n\n<div class=\"wp-block-tj-custom-product-block-custom-product-card custom-product-card-plugin-style\" id=\"tagged_prod_container_3439\"><h3><span class=\"ez-toc-section\" id=\"microsoft_visio\"><\/span>Microsoft Visio<span class=\"ez-toc-section-end\"><\/span><\/h3><input type=\"hidden\" name=\"tagged_product[]\" value=\"3439\"\/><\/div>\n\n\n\n<p><strong>Key Features of Microsoft Visio:<\/strong><\/p>\n\n\n\n<ul>\n<li>Delivers a familiar Microsoft Office-style interface for ease of use<\/li>\n\n\n\n<li>Offers a wide range of diagram templates for various business needs<\/li>\n\n\n\n<li>Integrates seamlessly with <a href=\"https:\/\/www.techjockey.com\/detail\/microsoft-office-365-e1\">Office 365<\/a>, <a href=\"https:\/\/www.techjockey.com\/detail\/microsoft-teams\">Microsoft Teams<\/a>, and <a href=\"https:\/\/www.techjockey.com\/detail\/sharepoint1\">SharePoint<\/a><\/li>\n\n\n\n<li>Includes extensive shape libraries and customization options<\/li>\n\n\n\n<li>Enables robust export and sharing capabilities across formats<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-custom-blocks-pros-cons\"><div class=\"pros-container\"><p class=\"pros_heading\">Pros<\/p><ul class=\"pros\"><li>Offers enterprise-grade security<\/li><li>Offers seamless Microsoft product compatibility<\/li><li>Has strong diagramming capability<\/li><li>It is suitable for existing Microsoft users<\/li><\/ul><\/div><div class=\"cons-container\"><p class=\"cons_heading\">Cons<\/p><ul class=\"cons\"><li>It is not tailored specifically for customer experience journey mapping<\/li><li>It can be complex for casual or first-time users<\/li><li>Comes with high licensing costs, especially for advanced plans<\/li><li>Lacks real-time collaboration features found in newer, cloud-native tools<\/li><\/ul><\/div><\/div>\n\n\n\n<p><strong>Microsoft Visio Pricing &amp; Plans:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plan<\/th><th>Price<\/th><\/tr><\/thead><tbody><tr><td>Visio in Microsoft 365<\/td><td>Included<\/td><\/tr><tr><td>Visio Plan 1<\/td><td>INR 415\/user\/month<\/td><\/tr><tr><td>Visio Plan 2<\/td><td>INR 1250\/user\/month<\/td><\/tr><tr><td>Visio Standard 2024 (One-Time Purchase)<\/td><td>INR 25,599<\/td><\/tr><tr><td>Visio Professional 2024 (One-Time Purchase)<\/td><td>INR 51,399<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-smaply\"><span class=\"ez-toc-section\" id=\"7_smaply\"><\/span>7. Smaply<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Smaply is one of the fastest-growing customer journey mapping tools. It specializes in detailed customer journey and stakeholder mapping, offering visual tools for mapping emotions, channels, pain points, and insights.<\/p>\n\n\n\n<p><strong>Key Features of Smaply:<\/strong><\/p>\n\n\n\n<ul>\n<li>Offers drag-and-drop functionality for journey, persona, and stakeholder maps<\/li>\n\n\n\n<li>Includes emotion wheels to visualize customer sentiment across touchpoints<\/li>\n\n\n\n<li>Enables detailed channel tracking to monitor interactions across platforms<\/li>\n\n\n\n<li>Allows customization with icons, images, and branding elements<\/li>\n\n\n\n<li>Permits export to PDF and Excel for seamless sharing and documentation<\/li>\n\n\n\n<li>Provides a collaborative workspace with role-based access and team coordination<\/li>\n\n\n\n<li>Supports the creation of complex, multi-layered customer journeys<\/li>\n\n\n\n<li>Empowers stakeholder alignment through visual storytelling<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-custom-blocks-pros-cons\"><div class=\"pros-container\"><p class=\"pros_heading\">Pros<\/p><ul class=\"pros\"><li>It is designed exclusively for customer journey and stakeholder mapping<\/li><li>Has highly visual and customizable maps<\/li><li>Supports complex, multi-layered journeys<\/li><li>Is great for client presentations and large teams<\/li><\/ul><\/div><div class=\"cons-container\"><p class=\"cons_heading\">Cons<\/p><ul class=\"cons\"><li>Can be pricey for small teams<\/li><li>Has a steep learning curve<\/li><li>Its UI may feel less intuitive initially<\/li><\/ul><\/div><\/div>\n\n\n\n<p><strong>Smaply Pricing &amp; Plans:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Plan<\/th><th>Price<\/th><\/tr><\/thead><tbody><tr><td><strong>Free<\/strong><\/td><td>0 USD\/editor\/month<\/td><\/tr><tr><td><strong>Repository<\/strong><\/td><td>34 USD\/editor\/month<\/td><\/tr><tr><td><strong>Framework<\/strong><\/td><td>59 USD\/editor\/month<\/td><\/tr><tr><td><strong>Governance<\/strong><\/td><td>84 USD\/editor\/month<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>Conclusion<\/strong><\/p>\n\n\n\n<p>Choosing the right customer journey mapping tools can revolutionize how you visualize and manage your customer experience journey. Whether you prefer the design finesse of Figma, the collaborative power of Miro, or the specialized mapping prowess of UXPressia and Smaply, these tools offer unique strengths for every business need.<\/p>\n\n\n\n<p>So, dive in, pick your perfect customer journey mapping tool, and take your customer experience to new heights!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s nothing denying the fact that brands with a strong grasp of their customer journey experience higher customer retention. The secret sauce? Understanding customers\u2019 each and every move and emotion through customer journey mapping tools. These digital marvels have evolved from simple diagrams to powerful engines of customer experience management software, helping businesses create flawless [&hellip;]<\/p>\n","protected":false},"author":212,"featured_media":59001,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1501],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.2 (Yoast SEO v22.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>7 Best Customer Journey Mapping Tools in 2025<\/title>\n<meta name=\"description\" content=\"Discover the best Customer Journey Mapping Tools to visualize experiences, improve retention, and deliver seamless interactions across every touchpoint.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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