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Brand: SAS
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Embedded CDP
Collect, unify and activate customer data in real time for single view segmentation and activation workflows.
Journey Creation
Visually design and orchestrate multichannel customer journeys using intuitive drag‑and‑drop tools.
Multichannel Campaigns
Create, schedule, automate and coordinate campaigns across email, web, mobile and social.
Predictive Analytics
Use machine‑learning models to forecast customer behavior, next best actions, and campaign outcomes.
Audience Segmentation
Build detailed audience groups based on demographics, behavior and customer interactions.
Lead Scoring
Automatically score and rank leads to prioritize high potential prospects for follow‑up.
Behavioral Tracking
Capture customer interactions across digital touchpoints to feed segmentation and personalization.
A/B Testing
Run experiments on creative, email, landing pages and content to optimize engagement and conversion rates.
Deliverability Management
Monitor bounce handling, sender reputation and spam feedback for better inbox reach.
360° Customer View
Maintain a real‑time unified profile linking online/offline identities and behavioral histories.
List Management
Control who receives messages via defined contact policies and suppression rules.
Consent Management
Collect, manage and honor customer preferences and consents across all marketing touchpoints.
Omnichannel Orchestration
Coordinate personalized interactions across digital and offline channels from a single platform.
Workflow Automation
Streamline complex campaign approvals and processes through automated task flows.
Custom Events Tracking
Define and capture brand-specific behaviors and events for advanced segmentation and analytics.
Brand Name | SAS |
Information | SAS provides advanced business analytics and business intelligent software and services to enable companies to optimize their operations. |
Founded Year | 1976 |
Director/Founders | Adam Houghton, Gordon Ritter, John Sall |
Company Size | 1000+ Employees |