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Brand: Smackdab Inc
Smackdab is an AI-powered Marketing Automation platform that simplifies payroll, compliance, and benefits for startups with a user-friendly interface. ...Read more
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Features
Core Functionalities Campaign Management Lead Management Email Marketing WhatsApp Marketing See all 
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Core Functionalities
SMS Marketing Send targeted text messages to customers. Custom Workflows Design tailored automation flows for various tasks. Loyalty Management Track and reward customer loyalty behaviors. Automated Workflow Optimization Improve workflow performance with AI-driven automation. Contact Management Store, organize, and manage customer contact details. Customer Journey Mapping Uses AI to map and personalize customer journeys for better outcomes. Compliance Management Ensure all marketing campaigns follow legal and industry regulations with automated compliance checks. Behaviour Management A marketing technique that targets consumers with personalized content based on their past activity. Templates Ready-to-use email and campaign templates Landing Page / Web Forms Helps the user create attractive landing pages which further helps them attract new customers. A/B Testing Enables you to compare two versions of your page using the same URL making it easier for you to select the superior version. Dynamic Content Produces personalized campaigns as per users' interests, behavior, and preferences. User Access Management Allotting access to a specified user, as per their level of importance in the workflow Behavioral Targeting Delivers messages and advertisements based on the users' activity. Visual Editor Helps in quickly assembling campaigns by dragging and dropping elements. Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts. Content Marketing Automation Automate content creation, scheduling, and distribution to engage audiences across channels. Progressive Profiling It collects the information from the user over time to create efficient consumer profiles. Social Media Automation Process via which content gets scheduled on social media in an automated manner. Through Channel Marketing Automation (TCMA) Helps companies with automated marketing activities across various channels. Campaign Management
Campaign Optimization Uses data-driven insights to refine campaigns for better performance. Data Driven Optimization Leverages analytics to enhance campaign effectiveness and targeting. Channel Management Manage multiple marketing channels seamlessly for consistent messaging and performance tracking. Advertising Management Process that involves planning and executing campaigns to promote a product or service Omnichannel Omnichannel enhances customer experience across all platforms, boosting engagement, satisfaction, and conversions. Performance Analytics Enables marketers to track, analyze, and optimize marketing campaign performance across different channels in real-time Conversion Rate Optimization (CRO) Boost conversions by automating A/B testing, user behavior analysis, and performance improvements. Multichannel To plan, execute, and measure marketing tasks across multiple channels. Channel Optimization Analyze and optimize marketing channels to maximize ROI with real-time performance insights. Landing Page Optimization It assists the users with improving the design and layout of web pages and increases conversions. Lead Management
Lead Scoring Rank leads based on likelihood to convert Lead Generation Attract and capture new customer leads Lead Nurturing Engage leads with personalized follow-ups. Lead Qualification Identify high-quality leads worth pursuing Leads Conversion Turn prospects into paying customers. List Management Helps in organizing, maintaining, and optimizing lists of potential customers or leads Segmentation Helps in separating customers as per their choice, behaviour and their pattern. Email Marketing
Drip Campaigns Supports WhatsApp campaigns with automated, personalized messaging. Auto - Responders Send predefined messages to customers based on the choices that they make Behavioral Targeting Delivers messages and advertisements based on the users' activity. Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts. Email Optimization Segments your email in an optimal manner WhatsApp Marketing
Drip Campaigns Supports WhatsApp campaigns with automated, personalized messaging. Auto - Responders Send predefined messages to customers based on the choices that they make Bulk messaging Facilitating the user with the feature of sending a huge number of text messages on multiple channels and individuals in one go. Behavioral Targeting Delivers messages and advertisements based on the users' activity. Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts. Segmentation Helps in separating customers as per their choice, behaviour and their pattern. Integrations Supported
Third Party Integration Connect with external tools and platforms Project Management Integrate with project tracking and collaboration tools Barcode Integration Deliver clients prewritten messages depending on specified triggers. CRM Integration Integrate CRM systems to automate lead nurturing, sales processes, and track customer interactions. API Integration Ability to connect two or more applications via APIs. Webhooks Messages that are sent from one application to another, when the trigger is set. Event Marketing Method via which particular behaviours or occurrences cause an automated reaction Influencer Marketing It helps in building a partnership between influencers and brands that benefits both parties Analytics and Reporting
Real-time & Actionable Insights Provides instant analytics to drive data-informed decisions. Dashboards Projects the user's data in a visual format Predictive Analytics Helps the users with analyzing the data using advance ML algorithms. Visitor Tracking Users can analyze and track customer's activity over the platform. Live View It offers real-time insight into your audience's interactions with your marketing materials. Heatmaps Helps marketers spectate their visitor's activity on their page. Session Recording Records visitor's interaction with the platform (including mouse movement as well) Web Form Tracking Allows the user to track the activities of the users once they submit the form. PDF Report Allows the user to export the data in PDF format Alerts & Notifications
SMS Notification Notify users instantly via text messages. Email Notifications Send automated alerts to user inboxes. Push Notifications Deliver app-based instant messages for updates. Real-Time alerts Allows companies to instantly send clients tailored and pertinent marketing messages. Desktop Notification Gives you a pop-up notification on your desktop itself. In-App Notifications Facilitates the user with notification with-in the app as well. AI Capabilities
Customer Journey Mapping Uses AI to map and personalize customer journeys for better outcomes. Predictive Analytics Helps the users with analyzing the data using advance ML algorithms. Generative AI The system automates creating emails, ads, social media posts, images and product descriptions. Smart Recommendations Provides the user with engaging content that could uplift the organization's revenue and reputation. Subject Line Helper Assists the users with engaging email subjet lines 
UAE
India
