SaaS Unicorn Mindtickle Acquires US-Based Sales Enablement Firm

SaaS Unicorn Mindtickle Acquires US-Based Sales Enablement Firm-feature image
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Popular Sales SaaS-based platform Mindtickle has recently acquired a digital sale room and buyer enablement provider, Enable Us.

It is a well-planned deal that will help the sales representatives easily partner and collaborate with buyers using personalized content experiences, accelerating the growth of the sales cycles, and increasing revenue consistently, Mindtickle said in a recent interview.

Apart from helping the sales representatives, the acquisition will also help the sales leaders, including the CROs, head of enablement, and operations.

The goal is to help them cover the gaps in knowledge, skills, and day-to-day deals under one comprehensive platform. 

The Digital Sales Room service offered by Enable Us will offer a single link to the buyers using which they can easily access their customer journey at any point. Additionally, it will enable the sales team to post and curate content that can be shared throughout the sales process without any technical help. 

To make the customer experience more personalized, sales teams can also benefit from the additional unique features such as adding an action plan, uploading all the important documents for eSignature, or recording a welcome message. 

Using the Mindtickle Asset Hub, the sellers can seamlessly access the marketing and enablement-sanctioned content. 

The sellers can also post call recordings from the conversation and use them to help the buyers throughout their journey using Mindtickle’s Sales Content Management system. 

Users of Asset Hub can easily add Enable Us Digital Sales Room to their Mindtickle. Similarly, Enable Us users can start using Mindtickle’s comprehensive revenue productivity solutions to support their investment plans.

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