Bulk messaging has become the necessity of businesses to connect with their potential & existing buyers. The popularity of this marketing tool across educational institutes, government bodies and corporate offices is evident. In this scenario, getting into the bulk SMS service gateway business makes sense. Let’s find out why.
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Why Start A Bulk SMS Service in India?
You can make money out of any business if you are determined, but
starting with the bulk SMS business is an excellent idea. Here is why.
If the volume of the SMS
is good, you have the possibility of earning a good amount of money.
Scaling of bulk SMS is
higher as compared to other businesses when you follow a strategy, with meaningful
Have ten big customers rather
than having hundreds of small customers, as managing a few accounts effectively
can help you gain more profit.
Be aware that the margin
would be small. You should not expect to earn high numbers right after you
start your business. There is a lot of existing competition that you have to
face. You have to be patient as this process might take time.
The business model is
great, and people are earning good numbers as well. But before starting your business,
you must understand how to get started. Your goal should be to gain a
substantial footprint in the business of bulk SMS service.
Get Started with the Bulk SMS Service Business in India
There are three business
models in this. Let’s discuss them one by one.
1) Become a Bulk SMS Service Provider
To setup an SMS
gateway of your own, you have to follow the following steps:
You have to
select an SMS gateway software. SMS gateway is an application that can encode
your message to SMS compliant data. You can find a lot of vendors to sell this
type of software. Select the one which has the features that you need, is
available at the price that suits you and is flexibility enough for your
subscription to web-hosting services like Rack Space or GoDaddy. You can select
a hosting service based on its monthly or yearly costs. Also take into
consideration its server size and whether its bandwidth meets your requirements
and if it’s compatible with the SMS gateway you have selected.
After the second
step, you should setup a database on that server. You can access the administration
panel in the server by using the user Id/ user name and the password that is
provided by your web host. Go to the ‘Database’ section and start the database
setup. You need to specify the name of the database, your user ID/ name and
your password for database access.
application for SMS gateway on the systems that you will be using for creating
and sending SMS messages. You will have to give access of the SMS gateway to
your database. It can be done by entering the URL to your database which is
provided by your host, the database user ID/ name and your password in the panel
of gateway administration.
The last and
final step would be to test the functionality of your SMS gateway. For this,
you can use a test script which outlines every single type of message that you
would want to send to your clients. Create and send multiple SMS messages via
the gateway to trial contact numbers.
2) Start as a Bulk SMS Reseller
If you want to start
on your own, you need defined strategy for your business. You need a gateway
and a server to start with. Then you would need developers, programmers,
writers, designers and managers to manage them all. This would take a lot of
time and time, so keep that in mind.
starting something on your own, you should begin your journey by working with
an established SMS service provider. This will boost your confidence to start
your own bulk SMS API business later. If you partner with an established brand,
you can earn good money and work with them taking into account their
suggestions and advice as well.
You can connect
with companies like Textlocal, KapSystem, SMS Gateway Hub, Bulk SMS Service Gateway
and InfoSkySolutions to become a bulk SMS reseller.
Becoming a Bulk SMS reseller
can create your own customized panel
your own rates for SMS/ voice credits
3) Get into the Business as Bulk SMS
A bulk SMS service
aggregator is an important channel partner for the telecom operators, or we can
say the bulk SMS gateways. An SMS Aggregator basically aggregates SMS from distributers
and operators in wholesale as well as marketplace. A bulk SMS API aggregator
uses multiple SMS gateway with their tie-ups for SMS relays and routing using
different routing methods. SMS aggregators use SMS Gateway services with SMPP
that define the SMS speed.
Bulk SMS API aggregators
in India mainly serve the SMS vendors who are not able to afford direct tie-up
costs with its telecom operators. Buying SMS services from aggregators gives
SMS vendors a lower set-up cost as well as a lower set-up time. With such high
level of gateway set-up & the increasing volume of SMS commitments, the
aggregators of Bulk SMS service can offer these vendors an already negotiated
10 Best Bulk SMS Gateway Service Providers in India
There are several bulk SMS software gateway service providers in India. Let’s have a look at the top 10 software applications you can use:
MOBtexting bulk SMS company gateway is used for promotional activities that allows you to communicate with customers and inform them about various offers and discounts. You can also promote your brand to your target audience as well. The main aim of this SMS gateway is to promote your services and products. Promotional SMS will be delivered from 9:00 am to 9:00 pm.
platform is hosted on cloud and as a result it makes the APIs available 24x7 to
execute smooth communications.
and communicate with customers across 195+ countries with unified APIs without
a secure and user-friendly cloud-based interface, with a developer-friendly
dynamic Bulk SMS APIs for voice services and SMS to integrate efficiently.
Digimiles is into Enterprise Messaging. It offers bulk SMS gateway for services like promotional and transactional SMS. It gives an SMS API that your business needs for proper communication. It has features like voice recognition, voice and data Integration, and voice or SMS alerts.
your customers with this bulk SMS service provider by sending bulk SMSes online
with a unique sender ID.
yourself allotted a dedicated account manager who would handle your bulk SMS service
user account. You can reach them anytime for assistance with call, chat or
carries direct connectivity with the top most carriers to ensure timely
delivery and provide real-time delivery receipts.
advanced technology that delivers high output performance leading to trouble
Digialaya Bulk SMS Gateway
Digialaya Bulk SMS company software gateway provides bulk SMS gateway tool appropriate for small businesses. It provides a reliable platform for your SMS business. Send real-time SMS and OTP alerts to your customers and provide safe options to export data. Get intelligent routing options with Digialaya Bulk SMS service provider and connect with your customers effectively.
a virtual receptionist to connect your customers call to specific executives.
can advertise a number to users and then request them to send a missed call on that
web widget can allow your visitors to speak to executives instantly.
can send automated and customized voice greetings to your customers.
your customized app as per the business process requirements.
MSG91 is a software for bulk messaging. It offers a robust as well as a scalable system for companies of any size be it a local retail shop or large enterprises. MSG91 acts as a bridge for communication in the company by offering an all-in-one solution for messaging. It has a very robust integration system. It can be integrated with different types of businesses like e-commerce, B2B, HR communications.
can integrate email, SMS, voice add-ons to your SaaS platform for effective
communication with customers.
SMSes, emails, and messages can be sent to your customers around the globe.
can ensure 2-factor authentication using passwords at the time of payments and
plugins as well as addons and send messages with just one click.
TextMagic is a bulk SMS service provider which allows SMBs to send to- the- point messages to your customers. It is a fully equipped SMS platform for businesses which helps you to be in touch with your customers, employees, and partners. It is an efficient, secure, and cost-effective method to communicate.
can send bulk SMS online to 200+ countries.
your mails into textual messages and deliver them to mobile phones.
this SMS API with your business and directly send messages from your own app.
TextMagic message software for both PC and MAC systems.
and receive messages online using its two-way SMS chat.
TextLocal is a bulk SMS provider offers powerful and to use features. It has one of the best delivery services & customer support. TextLocal can help you reach maximum responses for all your SMS communications. It can be considered as an all- in- one solution for your bulk SMS necessities.
your SMS with names and fields, compose you message in 20+ languages, and
schedule your messages as well.
can automate sending and receiving SMS from website, application or CRM tools.
your campaign outreach with real-time reports.
tickets and vouchers and tickets, forms and surveys from their web portal.
With Bulk SMS service you can get instant messaging solution ensuring accuracy with the help of bulk push feature. With faster registration process, users can send messages immediately after signing up. It is extremely cost-effective, and provides 24 x 7 support services.
Why Bulk SMS?
their responsive web-based app to access your account from any system or
SMSes automatically with Bulk SMS.
your communications through SMSes from your computer using their desktop
receive and manage your text messages anywhere anytime.
horizon provides fast Bulk SMS service gateway to ensure 100% delivery
instantly and only a few seconds on bulk push.
with SMS horizon and start marketing instantly. The interfaces and software are
available within minutes after registration.
Horizon has an excellent customer support. Contact them via email or call away
to fix any of issue.
InfoSky Solutions is reliable bulk SMS service. It offers various SMS services like promotional, transactional, and voice SMS. They are authorized bulk SMS service provider at TRAI. Their SMPP server is directly connected with Airtel and Vodafone SMS gateway.
Why Infosky Solutions?
Solutions has their own infrastructure.
have a high configuration SMPP server that has a 100% uptime.
instant delivery on DND no. for transactional SMS
messages can be sent anytime any day.
can use multiple channels to reduce traffic.
their high priority routes for sending important SMSes.
KAP Computer Solutions
Solutions is a bulk SMS Solutions which provides a reliable and high quality services
at an affordable cost. They provide solutions to industries like education, travel,
healthcare, logistics, IT, banking, insurance and real estates.
has an easy to use interface
can resale bulk SMS with your own name.
Bulk SMSes at your own rate and make profits.
has a 24x7 technical support available.
can also create sub-reseller and they can also create their resellers.
Selecting the correct bulk SMS software can be
confusing. You should have a clear image from the beginning as to where do you
see yourself in the future. Have a look at the list of other bulk SMS software
that can suit your business and budget, here.
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