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Gallery Ontraport Review: What Nobody Tells You About This CRM & Marketing Software
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play What is Ontraport? Take a tour of the platform to see how it works.
play Ontraport Review: What Nobody Tells You About This CRM & Marketing Software
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Ontraport

Brand : Ontraport

Starting at $ 24

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A no-code marketing and sales automation tool that boosts businesses’ economy and simplifies their buying cycle. ...Read more

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Ontraport Software Pricing, Features & Reviews

What is Ontraport?

A fully automated marketing automation software that helps users in delivering engaging content across multiple channels. This amplifies the speed of converting users’ ideas into reality, builds stronger customer-user relationships, and launches your ideas in the most efficient manner.

Additionally, it is stacked with several functionalities that help its users to work efficiently, such as lead management, CRM integration, A/B Testing, and much more.

Why choose Ontraport?

Ontraport is well built with numerous resources that help organizations with functionalities like:

  • CRM Integration: Ontraport excels in providing advanced CRM functionalities like campaign management, lead management, lead capture, etc. Due to which Ontraport is a popular pick among various marketers.
  • Enhances Productivity: It automates tasks that don't need many human hours and optimizes workflow. Giving consumers additional time to accomplish something more productive.
  • Enhances Sales Performance: Using features like sales forecasting, win/loss analysis, and performance tracking, Ontraport builds a solid workflow model that helps increase the number of sales.
  • Easy Segmentation: The effectiveness with which Ontraport creates personalized messages based on the user's activity is commendable. It helps them in targeting and separating their audiences more effectively and hence developing long-term consumer engagement.
  • AI enrichment: Ontraport includes plenty of AI features, like smart suggestions, demographic prediction, and an intelligent customer path builder.

Ontraport Additional features

There are several functionalities of Ontraport that make it stand out. Some of them are listed below:

  • Smart Pipeline Creation: Ontraport provides a sales funnel template, using which a user can create multiple pipelines and visualize every stage of their sales model. Additionally, the user has the freedom to customize everything within a pipeline and send it to every possible channel.
  • Lead Scoring and Routing: You can increase the number of sales by using it to automate the lead management process. By using this technique, users can emphasize developing new strategies that will increase their lead-generation process.
  • Unified Contact History: It provides the user with the ability to track every step that their customer is taking, their purchase history, and get a complete data management system.
  • Providing Dynamic Content: Its dynamic content creation process allows its users to make custom pages that are completely visitor-centric. This includes tracking a visitor’s history, ads clicked, and items purchased.

Who are the Potential Users of Ontraport?

Ontraport is getting popular across various industries. Here are some well-known sectors that use Ontraport:

  • Entrepreneurs: Ontraport provides high personalization in every possible sector, providing users with highly customized campaigns. It is a boon for entrepreneurs as their customer base varies at an immense level.
  • Coaches: It facilitates the users with features like membership management, which simplifies the process of segmenting the data and simplifies the process of business operation. One can use that time to coach more clients.
  • Marketing Agencies: Marketing companies create a personalized customer experience and automate the process of delivering high-quality sales models.
  • E-commerce Industries: Ontraport helps to create a highly customized upselling strategy that e-commerce industries could use to enhance their online visibility, eventually increasing the revenue intake.
  • Small Businesses: The beginner-friendly price structure of Ontraport draws a lot of attention and is picked by small businesses. It is both affordable and easy to use, making it an ideal marketing automation tool for new businesses.

Key Takeaways from Ontraport

Let’s rewind and grab some key takeaways from Ontraport.

  • Ontraport provides a whole range of features like CRM integration, productivity enhancement, content management, and easy segmentation that make it a promising marketing automation platform.
  • Some functionalities of Ontraport help in lead scoring and routing, sales pipeline creation, etc. That uplifts its reputation in the eyes of marketers.
  • It is a flexible marketing tool that’s used by a wide range of industries, extending from entrepreneurs to educational institutions.
  • Its integrated strategy and powerful features make Ontraport an ideal marketing automation tool for accelerating businesses’ reach.

Ontraport Pricing

Ontraport has divided its services into four main categories.

The Basic plan costs $24/month, which provides the basic functionalities of every module with Unlimited email-sending availability.

The second is the Plus plan which costs $83/month, where you get everything that’s available in the Basic plan and some other additional features like video hosting, task automation, etc.

The third plan is the Pro plan which costs $124/month, wherein the user gets everything that’s present in the Plus pack and several other features like automatic UTM capture, affiliate partner programming, etc.

The last pack is the Enterprise plan that costs $249/month, wherein you get everything that was present in all the previous packs and some more additional features like private infrastructure accessibility, navigation control, etc.

Ontraport Pricing & Plans

Basic
  • Unlimited email sending
  • Drag-and-drop marketing automation
  • 2-way SMS marketing
  • Custom mailserver domain
  • Customizable CRM
  • Mobile app
  • Web forms
  • Web page builder
  • Detailed visitor tracking
    • Users
    • Monthly
Starting at $ 24
Plus
  • Everything in Basic and…
  • Video hosting
  • Automation webhooks
  • Tracked trigger links
  • Advanced CRM with Deals and Companies
  • Card view for pipeline tracking
  • Membership sites
  • Web page personalization
  • Custom HTML on pages
    • Users
    • Monthly
Starting at $ 83
Pro
  • Everything in Plus and…
  • Split automations
  • Facebook Custom Audience integration
  • Deep funnel conversion tracking
  • Custom roles and permissions
  • Lead scoring
  • Automatic UTM capture
  • Google ID tracking
  • Facebook ID tracking
    • Users
    • Monthly
Starting at $ 124
Enterprise
  • Everything in Pro and…
  • Custom contact and email limits
  • Private IPs available
  • Private infrastructure available
  • Field-level permissions
  • Customize navigation by role
    • Users
    • Monthly
Starting at $ 249

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Ontraport Features

Core Functionalities

  • icon_check User Access Management Allotting access to a specified user, as per their level of importance in the workflow
  • icon_check Visual Editor Helps in quickly assembling campaigns by dragging and dropping elements.
  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.
  • icon_check Contact Management Automatically organize, track, and nurture leads and contacts for personalized marketing outreach.
  • icon_check Templates Ready-to-use email and campaign templates
  • icon_check Landing Page / Web Forms Helps the user create attractive landing pages which further helps them attract new customers.
  • icon_check SMS Marketing Facilitates the users with a strategy that uses text messages to engage customers and generate sales.
  • icon_check Automated Workflow Optimization Helps in boosting marketing efficiency by automating repetative tasks.
  • icon_check A/B Testing Enables you to compare two versions of your page using the same URL making it easier for you to select the superior version.
  • icon_check Dynamic Content Produces personalized campaigns as per users' interests, behavior, and preferences.
  • icon_check Customer Journey Mapping Enables marketers to design and oversee automated customer journeys through a variety of media.
  • icon_check Social Media Automation Process via which content gets scheduled on social media in an automated manner.
  • icon_check Behaviour Management A marketing technique that targets consumers with personalized content based on their past activity.
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.
  • icon_check Compliance Management Ensure all marketing campaigns follow legal and industry regulations with automated compliance checks.
  • icon_check Content Marketing Automation Automate content creation, scheduling, and distribution to engage audiences across channels.
  • icon_check Custom Workflows Allows the user to streamline their workflow and educates them about the sections that need attention.
  • icon_check Loyalty Management Allows the users to strategize design patterns, manage, and analyze loyalty programs.
  • icon_check Progressive Profiling It collects the information from the user over time to create efficient consumer profiles.
  • icon_check Through Channel Marketing Automation (TCMA) Helps companies with automated marketing activities across various channels.

Campaign Management

  • icon_check Campaign Optimization Improve conversion rates, enhance user engagement and increase ROI.
  • icon_check Omnichannel Omnichannel enhances customer experience across all platforms, boosting engagement, satisfaction, and conversions.
  • icon_check Performance Analytics Enables marketers to track, analyze, and optimize marketing campaign performance across different channels in real-time
  • icon_check Conversion Rate Optimization (CRO) Boost conversions by automating A/B testing, user behavior analysis, and performance improvements.
  • icon_check Multichannel To plan, execute, and measure marketing tasks across multiple channels.
  • icon_check Channel Optimization Analyze and optimize marketing channels to maximize ROI with real-time performance insights.
  • icon_check Data Driven Optimization Uses analytical tools and data to enhance systems, procedures, and decision-making capabilities
  • icon_check Landing Page Optimization It assists the users with improving the design and layout of web pages and increases conversions.
  • icon_check Channel Management Manage multiple marketing channels seamlessly for consistent messaging and performance tracking.
  • icon_check Advertising Management Process that involves planning and executing campaigns to promote a product or service

Email Marketing

  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.
  • icon_check Auto - Responders Send predefined messages to customers based on the choices that they make
  • icon_check Email Optimization Segments your email in an optimal manner
  • icon_check Drip Campaigns Sends personalized promotional emails at predetermined intervals, as per the user's demographic
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.

Lead Management

  • icon_check List Management Helps in organizing, maintaining, and optimizing lists of potential customers or leads
  • icon_check Lead Qualification Helps the users in identify and prioritize the best leads.
  • icon_check Lead Nurturing It engages with the potential customers to encourage them to make further purchases
  • icon_check Segmentation Helps in separating customers as per their choice, behaviour and their pattern.
  • icon_check Lead Scoring It uplifts potential customers based on their likelihood of becoming customers.
  • icon_check Lead Generation It helps in attrracting new potential customers
  • icon_check Leads Conversion It helps organization in converting potential client to prominent customers

WhatsApp Marketing

  • icon_check Cart Recovery Automation A tactic that sends automated messages to users who abandon their online shopping carts.
  • icon_check Auto - Responders Send predefined messages to customers based on the choices that they make
  • icon_check Bulk Messaging Facilitating the user with the feature of sending a huge number of text messages on multiple channels and individuals in one go.
  • icon_check Segmentation Helps in separating customers as per their choice, behaviour and their pattern.
  • icon_check Drip Campaigns Sends personalized promotional emails at predetermined intervals, as per the user's demographic
  • icon_check Behavioral Targeting Delivers messages and advertisements based on the users' activity.

AI Capabilities

  • icon_check Customer Journey Mapping Enables marketers to design and oversee automated customer journeys through a variety of media.
  • icon_check Generative AI The system automates creating emails, ads, social media posts, images and product descriptions.
  • icon_check Predictive Analytics Helps the users with analyzing the data using advance ML algorithms.
  • icon_check Smart Recommendations Provides the user with engaging content that could uplift the organization's revenue and reputation.
  • icon_check Subject Line Helper Assists the users with engaging email subjet lines

Integrations Supported

  • icon_check Webhooks Messages that are sent from one application to another, when the trigger is set.
  • icon_check Event Marketing Method via which particular behaviours or occurrences cause an automated reaction
  • icon_check API Integration Ability to connect two or more applications via APIs.
  • icon_check Third Party Integration Allows the user to integrate with several thrid party applications with ease.
  • icon_check Barcode Integration Deliver clients prewritten messages depending on specified triggers.
  • icon_check CRM Integration Integrate CRM systems to automate lead nurturing, sales processes, and track customer interactions.
  • icon_check Influencer Marketing It helps in building a partnership between influencers and brands that benefits both parties
  • icon_check Project Management With the help of AI, organizations can manage thier projects with utmost efficiency.

Analytics and Reporting

  • icon_check Real-Time & Actionable Insights Real-time data analysis with immediate data-driven recommendations for action.
  • icon_check Visitor Tracking Users can analyze and track customer's activity over the platform.
  • icon_check Heatmaps Helps marketers spectate their visitor's activity on their page.
  • icon_check Live View It offers real-time insight into your audience's interactions with your marketing materials.
  • icon_check PDF Report Allows the user to export the data in PDF format
  • icon_check Predictive Analytics Helps the users with analyzing the data using advance ML algorithms.
  • icon_check Session Recording Records visitor's interaction with the platform (including mouse movement as well)
  • icon_check Web Form Tracking Allows the user to track the activities of the users once they submit the form.
  • icon_check Dashboards Projects the user's data in a visual format

Alerts & Notifications

  • icon_check Real-Time Alerts Allows companies to instantly send clients tailored and pertinent marketing messages.
  • icon_check SMS Notification Keeps the customer notified of the changes via text messages.
  • icon_check Email Notifications You would be notified of the alterations that takes place in the campaign onto your email
  • icon_check Push Notifications A powerful tool that helps in converting clients to prominent customers
  • icon_check In-App Notifications Facilitates the user with notification with-in the app as well.
  • icon_check Desktop Notification Gives you a pop-up notification on your desktop itself.

Ontraport Specifications

  • Supported Platforms :
  • Device:
  • Deployment :
  • Suitable For :
  • Business Specific:
  • Business Size:
  • Customer Support:
  • Training:
  • Language:
  • Integration Supported:
  • Windows iOS Android MacOS Linux
  • DesktopMobileTabletiPad
  • Web-Based
  • All Industries
  • All Businesses
  • Small Business, Startups, Medium Business, SMBs, SMEs
  • Phone, Email, Live Chat, Communities, Forums
  • In Person, Live Online, Videos
  • English

Ontraport Reviews

85%

Have recommended this product

Overall Score

4.1/5
Based on 12 Reviews

Review this product

Your valuable feedback helps others like you make a better decision.

Pros

pros_icon “Ontraport helps me in managing various aspects of my business, from marketing to client relations within a single platform.” Ashish Anand - Aug 13, 2024

pros_icon “Ontraport has proven to be a reliable choice for managing my daily tasks. I use it regularly to oversee client information and coordinate marketing campaigns.” Anjan - Aug 5, 2024

pros_icon “It allows me to customize various aspects, whether I’m working on marketing campaigns or lead management.” Nishikant Bawankule - Jul 28, 2024

Cons

cons_icon “At times, I find it difficult to extract specific data without exporting it. ” Manvinder - Aug 20, 2024

cons_icon “Getting used to the platform took some time, as it has many features that need to be understood to use. ” Ashish Anand - Aug 13, 2024

cons_icon “The email editor could be more refined. It gets the job done, but setting up emails exactly as desired can be time-consuming. ” Anjan - Aug 5, 2024

Ontraport Video Reviews

youtubeVideoId

“Ontraport Review: What Nobody Tells You About Ontraport”

4.3

Review by: Vinayak Jadhav

youtubeVideoId

“Ontraport Review: What Nobody Tells You About This Marketing Software”

4.1

Review by: ratnakar ausekar

V

Vishal

Verified reviewer:linkedin_verify

Manager, SAAS

101-500 Employees

Software user since: 1-2 years

Reviewed on: Jul 9, 2024

4.1/5

“Ontraport offers amazing features to improve my business growth”

The platform’s versatility allows me to adapt it to suit various requirements. Although it took some time to learn, the support team was always there to help.

Pros :

Cons :

Reason to switch : I was looking for more advanced automation features and improved customer support.

Features

3.5/5

Value for Money

4/5

Customer Support

4.5/5

Ease of Use

4.5/5

Likely to Recommend

9/10
VT

VANDANA TIWARI

Verified reviewer:linkedin_verify

Manager, Manufacturing

101-500 Employees

Software user since: 6-12 months

Reviewed on: Jun 20, 2024

4/5

“Ontraport Offers the Right feature for Business Management”

Ontraport is perfect software for people like me who want to manage everything within a single platform.

Pros :

Cons :

Reason to switch : I was looking for single platform for managing everything.

Features

3.5/5

Value for Money

4/5

Customer Support

4.5/5

Ease of Use

4/5

Likely to Recommend

8/10
AK

Abhishek Kumar Singh

Verified reviewer:linkedin_verify

Manager, Market Research

101-500 Employees

Software user since: 2+ years

Reviewed on: Jul 23, 2024

4.1/5

“Ontraport Perfect for small businesses like mine”

Ontraport has been a helpful tool in managing my business tasks. The platform provides a comprehensive set of features that cover everything.

Pros :

Cons :

Reason to switch : I needed a platform with a lead management feature.

Features

3/5

Value for Money

5/5

Customer Support

4.5/5

Ease of Use

4/5

Likely to Recommend

9/10

Ontraport Company Details

Brand Name Ontraport
Information Ontraport is a CRM and automation platform designed to power your marketing, sales and business systems all in one place. We offer all the tools you need to grow — saving you time, money and tech hassles so you can focus on what matters most.
Founded Year 2008
Director/Founders Landon Ray
Company Size 101-500 Employees

Ontraport FAQ

A There’s no explicit monthly API request limit, but it does provide a bandwidth of 180 requests/minute, using which users can run their automation without any hindrance.
A Yes, Ontraport provides a free demo for 14 days so that you get an idea about the platform and the features that it provides.
A Some of the top competitors of Ontraport include Constant Contact, HubSpot Marketing Hub, Act-on, and CleverTap.
A No, it completely depends on the user, whether they want to continue with Ontraport’s services or the type of package they want to choose.
A Coaching firms that excel in fields like life, wellness, personal success, financial advisory, etc., opt for Ontraport as their ideal marketing automation tool.

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