Semrush Reviews & Ratings

Check out Semrush reviews by verified users. Discover what businesses are saying about Semrush on Techjockey.

Have recommended this product

Overall Score

4.5/5

Based on 17 Reviews

Features 4.5/5

Value for Money 4.5/5

Ease of Use 4.6/5

Customer Support 4.5/5

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Semrush Pros and Cons

Pros

pros_icon “Semrush is Awesome Keyword research tool to discover, monitor and optimize your SEO/PPC campaigns. It also provides free trial option.” Paras Yadav - Apr 12, 2022

pros_icon “It allows you to easily find and research keywords and helps in site audit and backlinks audit.” Gagan Sharma - Apr 12, 2022

pros_icon “Semrush is one of the best tools in the market. It is so easy to use and has tons of amazing features that you can use for your marketing tasks.” Yash Goyal - Apr 11, 2022

Cons

cons_icon “We've never had anything negative to say about SEMRush. Their services have been fantastic, and we don't think anyone can compete with the level of excellence they provide.” Chirag Soni - Apr 13, 2022

cons_icon “The annual cost is bit expensive, so it stops many users from upgrading. I prefer the stability of a monthly subscription, so I take a monthly plan every three months right now. ” Avinash Thakur - Apr 12, 2022

cons_icon “The tool is fine but it seems bit expensive for what we are getting.” Gagan Sharma - Apr 12, 2022

Editorial Review for Semrush

Editorial Review Content

1. SEMrush Overview
2. What is SEMrush?
3. Pros & Cons
4. SEMrush Pricing:
5. What can SEMrush do?
6. What are a few Limitations of SEMrush?
7. Techjockey’s Verdict:

Reviewed by

Ratnakar Patrayudu

SEO Manager, E-commerce

Software user since: 2+ years

SEMrush Overview

Being an SEO professional, I have to go through intense analysis of various competitor websites and SEMrush is one tool that makes my task so easy. It is accurate, full of features, and an indispensable tool for SEO.

What is SEMrush?

SEMrush stands as a robust digital marketing toolbox, enabling businesses to elevate their online presence and accomplish their marketing objectives. This versatile platform provides an extensive range of tools, encompassing functions like keyword research, competitive analysis, backlink assessment, rank monitoring, and social media administration. Through this tool, companies can discover valuable keywords, refine their web content, scrutinize competitors' tactics, evaluate their backlink portfolio, oversee their search rankings, and oversee their social media presence. It serves businesses of varying scales, from burgeoning startups to established enterprises, facilitating their triumph in the continually evolving digital realm.

Pros & Cons

Offers a wide range of digital marketing tools
Provides valuable data insights
Helps in analyzing competitors' strategies
It identifies valuable keywords and assess search volumes
Monitors backlink
Helps in rank tracking

Data is based on estimates and may be inaccurate sometimes
SEMrush primarily focuses on Google search data
Steep learning curve
SEMrush's pricing plans can be expensive
User Interface might be cluttered for a few users

SEMrush Pricing:

Plan Name	Pricing
Pro Plan	$129.95 per month
Guru Plan	$249.95 per month
Business Plan	$499.95 per month

Pro Plan: For this plan, users will have to pay $129.95 per month. Plan offers features such as 10,000 results per report, 3,000 reports per day, Position tracking for 500 keywords, Site audit with a limited number of pages, Social media profiles and posting, and Limited access to competitor metrics.
Guru Plan: This is priced as $249.95 per month. Its key features include 30,000 results per report, 5,000 reports per day, Position tracking for 1,500 keywords, Historical data, Content marketing platform, and much more.
Business Plan: This plan is priced at $499.95 per month. Features include 50,000 results per report, 10,000 reports per day, Position tracking for 5,000 keywords, Product listing ads, Branded reports, and Access to Google Data Studio

What can SEMrush do?

SEMrush boasts a comprehensive suite of features that cater to various aspects of digital marketing. Let's delve into some of its key functionalities:

Keyword Research: SEMrush's keyword research tools enable you to discover high-value keywords relevant to your business. It provides keyword volume, competition level, and related keywords, allowing you to optimize your content for search engine rankings.
On-page SEO Analysis: SEMrush's on-page SEO tools help you identify and rectify technical and content-related issues on your website. It provides actionable recommendations to improve your website's overall SEO performance.
Competitor Analysis: SEMrush's competitor analysis tools allow you to gain insights into your competitors' strategies. You can analyze their keyword rankings, backlink profiles, and content strategies to identify opportunities for your own growth.
Backlink Analysis: SEMrush's backlink analysis tools help you evaluate the quality and relevance of your backlinks. It provides insights into your backlink profile, allowing you to identify potential link-building opportunities.
Rank Tracking: SEMrush's rank tracking tools enable you to monitor your website's search rankings for specific keywords. You can track your progress over time and identify areas for improvement.
Social Media Management: SEMrush's social media management tools help you schedule posts, analyze engagement, and track your social media performance. It provides insights into your social media presence and helps you optimize your strategies.
Content Marketing: SEMrush's content marketing tools assist you in creating high-quality, SEO-optimized content. It provides topic research, content templates, and readability analysis to enhance your content's effectiveness.
Paid Advertising: SEMrush's paid advertising tools help you manage and optimize your PPC campaigns. It provides keyword research, competitor analysis, and ad performance tracking to maximize your ROI.
Market Analysis: SEMrush's market analysis tools provide insights into industry trends, market share, and competitor analysis. You can identify market opportunities and make informed business decisions.
Website Monetization: SEMrush's website monetization tools help you identify and implement strategies to generate revenue from your website. It provides insights into potential monetization opportunities and helps you optimize your website for profitability.

What are a few Limitations of SEMrush?

While SEMrush provides an extensive feature set, it does come with specific limitations that users should take into consideration:

Data Accuracy: SEMrush's data relies on estimates and may not always provide precise search volumes or rankings. It's advisable to use this data as a guiding reference rather than making critical decisions solely based on it.
Google-Centric Focus: SEMrush predominantly concentrates on Google search data, which might restrict its utility for businesses targeting other search engines like Bing or Yahoo.
Learning Curve: SEMrush offers a wide range of features, which can be overwhelming for newcomers. Harnessing its full capabilities may require a substantial learning curve.
Pricing: SEMrush's pricing plans may prove costly for small businesses or individuals with limited budgets. While a free plan with limited access is available, higher-tier plans may be more suitable for larger enterprises.
User Interface: Some users have found SEMrush's user interface to be cluttered and intricate. This complexity can make it challenging to navigate and locate specific features within the platform.

Techjockey’s Verdict:

SEMrush is an invaluable digital marketing tool for businesses and professionals seeking to boost their online presence and competitiveness. With a wide range of features, it offers detailed insights into competitors' strategies, performs in-depth keyword research, and provides SEO optimization recommendations. It streamlines digital marketing efforts, making it easier to target the right audience and enhance website traffic. While it may have a learning curve for beginners, SEMrush's robust analytics and versatile capabilities make it a must-have for those committed to improving their online marketing and SEO strategies.

Semrush User Reviews ( 17 )

Sort By :

Sunil Singh

Verified reviewer:

Associate, Education

2-100 Employees

Reviewed on: Apr 12, 2022

5/5

“Semrush Review: SEMrush is the best when it comes to SEO tools.”

Pros : It's also great for keeping track of our website's performance, identifying opportunities to improve on that, and finding backlinks to build up those pages in the hope of climbing up to the top of the SERP. I've even used it as a tool to determine what my competitors are focusing on so I can take any necessary action to eliminate them or use their strategies against them.

Cons : One thing I didn't like about SEMrush is the steep learning curve. It's included with the subscription, but it will take a significant time investment to master all of its features.

Switched from : Ahrefs

Reason to switch : It's definitely the best SEO tool in the market. It is a highly useful platform with some great features that I find very useful.

Features

5/5

Value for Money

5/5

Customer Support

5/5

Ease of Use

5/5

chirag soni

Verified reviewer:

Manager, E-commerce

101-500 Employees

Software user since: 2+ years

Reviewed on: Apr 13, 2022

5/5

“Semrush relied for almost all of my digital marketing needs.”

Pros : I’ve been using Semrush for over 6 years. As a professional in the marketing industry who has worked with many clients, I can attest to the fact that this is an indispensable tool for modern marketers and businesses wanting to achieve top search engine rankings as well as gaining a competitive edge through social media and pay per click (PPC) advertising.

Cons : We've never had anything negative to say about SEMRush. Their services have been fantastic, and we don't think anyone can compete with the level of excellence they provide.

Features

5/5

Value for Money

5/5

Customer Support

5/5

Ease of Use

5/5

ASHISH ANAND

Verified reviewer:

Associate, IT

101-500 Employees

Software user since: 1-2 years

Reviewed on: Apr 11, 2022

4.8/5

“Semrush Reviews : Powerful and feature-rich SEO tool.”

Pros : Semrush has tons of features that are specifically designed to help you get an edge in the search engine rankings. It has a lot of features that I have never seen before on any other SEO platform.

Cons : The only negative point is if you don't log in for like three days, then there will come a point where it suddenly stops working and the whole website just seems to crash.

Switched from : Moz Pro

Reason to switch : Semrush helps in to find more keywords. It has largest keyword data and obtains multiple keywords.

Features

5/5

Value for Money

4.5/5

Customer Support

5/5

Ease of Use

5/5

Avinash Thakur

Verified reviewer:

, Hospitality

101-500 Employees

Reviewed on: Apr 12, 2022

4.7/5

“Great marketing tool to reach target audience!”

Pros : Domain analysis is particularly easy to perform with Semrush. you get everything you need to see in one place, laid out clearly. Semrush is a great tool for Keywords research and also tracking keyword performance. The site audit report helps identify all the technical issues on the site as well, which are crucial for google rankings.

Cons : The annual cost is bit expensive, so it stops many users from upgrading. I prefer the stability of a monthly subscription, so I take a monthly plan every three months right now.

Switched from : Serpstat

Reason to switch : Serpstat does not offer domain traffic analytics, or customer relationship management tools. SEMrush has stronger location tracking features.

Features

4.5/5

Value for Money

5/5

Customer Support

4.5/5

Ease of Use

5/5

Paras Yadav

Verified reviewer:

Administrator, Travel & Tourism

101-500 Employees

Software user since: 6-12 months

Reviewed on: Apr 12, 2022

4.7/5

“Super productive SEO tool.”

Pros : Semrush is Awesome Keyword research tool to discover, monitor and optimize your SEO/PPC campaigns. It also provides free trial option.

Cons : Bit expensive

Features

4.5/5

Value for Money

5/5

Customer Support

5/5

Ease of Use

4.5/5

Dhananjay Kumar

Verified reviewer:

Manager, IT

101-500 Employees

Reviewed on: Apr 12, 2022

4.6/5

“All rounder SEO tool with great features!”

Pros : Semrush is an effective keyword research tracking software and it also does website audits that allow you to monitor your competitors' success at a glance. It gives you valuable insight regarding the backlinks, traffic sources and more so that you can apply its recommendations to improve your own reach.

Cons : N/A

Reason to switch : This position tracking tool helps me keep track of my search performance over time and make necessary SEO changes if any are required. I don’t see any scenario where I wouldn't use the Semrush platform to its full potential.

Features

5/5

Value for Money

5/5

Customer Support

4.5/5

Ease of Use

4/5

Ashwini

Verified reviewer:

Director, Apparel & Fashion

101-500 Employees

Software user since: 1-2 years

Reviewed on: Jun 23, 2022

4.5/5

“Excellent Analytical Tool For Competitive Research”

Pros : An SEO specialist is necessary because of the site audit tool. I use Semrush to monitor both my keyword rankings and my competitors' traffic. Every day, Semrush notifies me whether the positions for my keywords have moved, and every week, they send me an email letting me know how much more traffic has been coming to both my site and the sites of my rivals. There are a tonne of additional tools they offer as well, like a backlink checker, which I mostly use for my websites.

Cons : NO CONS

Features

4.5/5

Value for Money

4/5

Customer Support

4.5/5

Ease of Use

5/5

Sunil Singh

Verified reviewer:

Administrator, E-commerce

101-500 Employees

Software user since: 1-2 years

Reviewed on: Apr 12, 2022

4.5/5

“Semrush has a keyword magic tool that I highly recommend.”

Pros : Semrush steps you through the process of evaluating important data regarding your chosen keyword including relevant Google search volume and stats, related keywords, top competitors, difficulty score, required bidding amount to rank in position 1 on page one of Google results, etc.

Cons : Link Building tool of Semrush is hard to manage. it's not friendly for the beginner level user. This has resulted in a lack of so many users who would otherwise be willing to experiment with it.

Features

4.5/5

Value for Money

4.5/5

Customer Support

4.5/5

Ease of Use

4.5/5

Drishti

Verified reviewer:

Manager, E-commerce

501-1000 Employees

Reviewed on: Apr 13, 2022

4.5/5

“Great tool for Keywords research and also tracking keyword performance.”

Pros : Semrush's Position Tracking tool will help you see the highs and lows of your sites rankings for a keyword that you've picked out. This information can be pulled on any given day and shows you where you rank for that specific keyword on a consistent basis, i.e. every month. And if there have been any big shifts in your rankings, this tool makes it easy to spot when it happened by giving an exact date and time - great info to have!

Cons : N/A

Reason to switch : Overall, I would highly recommend Semrush because it's an easy-to-use and powerful tool.

Features

4.5/5

Value for Money

4/5

Customer Support

4.5/5

Ease of Use

5/5

SHASHI SHARMA

Verified reviewer:

President, Import and Export

101-500 Employees

Software user since: 6-12 months

Reviewed on: Jul 12, 2022

4.5/5

“One of the top SEO tools that any business needs!”

Pros : Semrush is my go-to tool for researching competitors. It gives my marketing team information on the most popular competition pages, how much traffic they receive, which keywords generate the most leads, etc. It enables us to concentrate on trending subjects and enhance our current pages. We also utilise it for backlink audits to find out where the rival's links are coming from.

Cons : NO CONS

Features

4.5/5

Value for Money

4/5

Customer Support

4.5/5

Ease of Use

5/5