VMware AirWatch

Mobile application management (MAM) technologies apply management and policy controls to individual apps instead of the entire device. MAM solutions typically offer a custom app store that enables control and delivery of both internally-developed and third-party apps. IT admins can add security, encryption and control to mobile apps using AppConfig Community standards or software development kit (SDK) or app wrapping solutions from the MAM provider.

Enterprise mobility management (EMM) is a device- and platform-agnostic solution that centralizes the management, configuration and security of all devices in an organization, both BYO and corporate-owned. EMM goes beyond traditional device management to include the management and configuration of enterprise apps and content. A comprehensive EMM solution will include MDM, MAM, mobile content management (MCM), identity management for access control, and productivity apps for easy access to corporate email, calendar, contacts, content repositories and intranet sites. When done right, an EMM solution should supply both the technical capabilities to simplify management and security for IT as well as a pleasant user experience for the employee.

Unified endpoint management (UEM) enables IT to stop using separate tools to manage mobile, desktop and now Internet of Things (IoT) devices. UEM solutions provide a holistic and user-centric approach to managing all endpoints by combining traditional client management of desktop and PC systems with a modern enterprise mobility management (EMM) framework. A comprehensive UEM solution will enable IT to manage users and deliver a consistent experience across all endpoints, secure and manage the full device lifecycle, and do it all in a single, comprehensive platform.

Bring your own device (BYOD) is an IT policy that allows employees to use their personal devices for work purposes. EMM platforms enable organizations to implement a BYOD strategy without sacrificing security or employee privacy by providing separation of work and personal data on the device. This separation allows IT to manage and secure only the work data on an employee-owned device. If a device is ever compromised or when an employee leaves the company, IT is able to remove only the work-related data, leaving the personal items on the device intact.