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Hightouch

Brand: Hightouch

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A warehouse-native data and AI platform that helps companies activate customer data for marketing and personalization.

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Hightouch Software Overview

What is Hightouch?

Hightouch is a marketing tool and a customer data platform that helps businesses turn their raw data into actionable customer insights and personalized experiences.

It works by connecting directly to a company's data warehouse (like Snowflake, BigQuery, or Redshift) and using a process called reverse ETL to sync that data into everyday business tools such as CRMs, email platforms, and advertising channels. This allows teams to use accurate, up-to-date customer data without needing to duplicate or move it into another system.

Why Choose Hightouch?

  • Warehouse-Native Approach: Works directly on your existing data warehouse, so data stays secure, accurate, and doesn't need duplication.
  • Easy, No-Code Interface: Non-technical teams can create audiences, sync data, and run campaigns without relying on engineers.
  • Strong Reverse ETL: Seamlessly sends data from your warehouse to tools like CRMs, ads, and email platforms for better activation.
  • Real-Time Data Syncing: Enables quick responses to customer behavior with near real-time updates and personalization.
  • Composable CDP Flexibility: Lets you build a custom CDP using your existing tools, offering more control and scalability.
  • Wide Integrations: Connects easily with popular platforms like Salesforce, HubSpot, and Google Ads.

Benefits of Hightouch

  • Better Data Activation: Turns raw warehouse data into actionable insights, helping teams use data effectively across marketing, sales, and product.
  • Improved Personalization: Enables highly targeted campaigns by syncing accurate, real-time customer data to various platforms.
  • Faster Decision-Making: With up-to-date data and AI-driven insights, teams can make quicker and smarter business decisions.
  • Reduced Engineering Dependency: No-code workflows allow non-technical teams to manage data operations without constant developer support.
  • Cost Efficiency: Eliminates the need for separate data storage systems, reducing infrastructure and maintenance costs.

Hightouch Pricing

Hightouch pricing is available on request at Techjockey.com. The pricing model is based on different parameters, including extra features, deployment type, and the total number of users. For further queries related to the product, you can contact our product team and learn more about the pricing and offers.

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Hightouch Company Details

Brand: Hightouch

Founded Year:  2018

Hightouch is a data platform that helps sync customers data from the data warehouse to CRM, marketing, and support tools.

Director/Founders Josh Curl, Kashish Gupta, Tejas Manohar
Company Size 101-500 Employees

Hightouch Pricing & Plans

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Hightouch Features

  • icon_check Contact Management
    Centralizes customer profiles from warehouse data, enabling unified views for better targeting and engagement.
  • icon_check Audience Segmentation
    Builds dynamic customer segments using SQL or no-code filters for precise targeting across campaigns.
  • icon_check Data Synchronization
    Syncs data from warehouse to downstream tools like CRM, ads, and marketing platforms automatically.
  • icon_check Workflow Automation
    Automates recurring data syncs, triggers, and processes to reduce manual intervention and errors.
  • icon_check Identity Resolution
    Merges customer identifiers across sources to create a single, consistent customer profile view.
  • icon_check Campaign Activation
    Pushes audience segments directly to marketing channels for immediate campaign execution.
  • icon_check Third Party Integrations
    Connects with 250+ tools including CRMs, ad platforms, analytics, and messaging systems.
  • icon_check Data Governance
    Provides access controls, audit logs, and compliance features to ensure secure data usage.
  • icon_check Role-Based Access Control (RBAC)
    Restricts data and feature access based on user roles to maintain security and governance standards.
  • icon_check Audit Trail
    Tracks changes, sync history, and user activity for transparency, debugging, and compliance needs.
  • icon_check Predictive Analytics
    Uses historical warehouse data to forecast trends and improve targeting and campaign outcomes.
  • icon_check Data Modeling
    Works with SQL-based transformations to prepare, structure, and optimize data before activation.
  • icon_check Event Tracking
    Captures behavioral events and sends them to the warehouse for deeper analytics and segmentation.
  • icon_check Multi-Channel Marketing
    Coordinates campaigns across email, ads, SMS, and more using unified customer data workflows.
  • icon_check A/B Testing
    Enables testing of audience strategies and campaigns to optimize performance and ROI.

Hightouch Specifications

Supported Platforms
Windows Windows MacOS MacOS
Devices
Desktop Desktop
Deployment
Cloud-Based Cloud-Based
Suitable For
Hospitality Healthcare Retail Media House E-Commerce Tours and Travels Finance Restaurant Entertainment
Business Specific
All Businesses
Business Size
Startups Medium Business Enterprises
Customer Support
Email
Language
English
Integration
API Integration
Training Resources
Live Online Webinars Documentation Videos
AI Features
AI Integrated
Compliance Regulation
HIPAA CCPA CPRA

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Hightouch Review

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How much does Hightouch cost?

Hightouch pricing can be requested at techjockey.com. Pricing is customised based on specific business needs.

Which operating system does Hightouch support?

Hightouch is a cloud-based platform, so it works through a web browser. It is compatible with any operating system, including Windows, macOS, and Linux.

How does Hightouch work?

Hightouch connects directly to your data warehouse and uses reverse ETL to sync data into tools like CRMs, marketing platforms, and analytics systems.

Is Hightouch suitable for small businesses?

Yes, Hightouch can be used by small businesses, especially those using modern data warehouses. Its no-code interface makes it accessible even with limited technical resources.

Does Hightouch offer a free trial or a demo?

Hightouch typically offers demos and may provide trial options depending on the plan. Businesses can request a demo to explore its features before committing.

What features does Hightouch offer?

Key features include reverse ETL, audience segmentation, workflow automation, real-time data syncing, integrations, and AI-driven personalization.

Is there any Hightouch App?

Hightouch does not have a dedicated mobile app. It is primarily accessed via a web-based interface.

Who are the potential users of Hightouch?

Marketing teams, data analysts, product managers, and sales teams commonly use Hightouch to activate and utilize customer data effectively.

How secure is Hightouch?

Hightouch is designed with strong security practices, keeping data in your warehouse and supporting compliance standards, ensuring better control and protection of sensitive information.

What is Hightouch used for?

Hightouch is used to sync and activate customer data across tools, enabling personalized marketing, improved targeting, and data-driven decision-making.

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Terms and Condtions

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Users with registered businesses can purchase goods from merchants on the platform to satisfy their business needs. Users are not permitted to utilize any products acquired through the platform for resale, advertising, business, or further distribution.

For each purchase made, users will receive a Tax Invoice (or 'GST invoice') that includes specific details such as:

  • the GSTIN of the user associated with their registered business, and

  • the specified Entity Name for their business.

It should be noted that not all products are eligible for GST Invoice. Only the products displayed by participating sellers with the 'GST-based Invoice Available' callout on the product description page would qualify.

Certain goods and services are not eligible to get a GST Invoice, including items with VAS, i.e., Value Added Services (e.g., Total Mobile Protection/Assured Buyback) and those involving an exchange offer at the time of purchase.

Users must ensure the accuracy of the GSTIN, and business entity name provided for the GST Invoice. Requests for corrections into GST Invoice would not be accommodated by Techjockey.com or any Seller, and any issues arising from user-provided information are the sole responsibility of users.

Techjockey.com is not liable for the GST Invoice or any associated input tax credit. To efficiently claim an input tax credit, users should select the registered place of business address as per the GST authority's data and follow the provisions of the GST Act and rules.

To claim an input tax credit, the delivery and billing addresses must match. Furthermore, input tax credits will not be granted if the delivery address and GSTIN on the invoice are from different states. In case of incorrect GST details provided during the order placement, the order will be canceled automatically.