Krid AI

Core Functionalities

• Compliance Management
  Direct platform rules ensuring proper data usage policies and channel safety rules.
• Contact Management
  Centralizes buyer histories, contact states, and profiles inside a clean dashboard.
• Templates
  Reusable sales copy patterns and pre-set outreach cadences tailored for targets.
• SMS Marketing
  Triggers instant text message notifications when leads qualify or request calls.
• Automated Workflow Optimization
  Employs multi-step intent branching to streamline outreach pacing automatically.
• Dynamic Content
  Generates unique personalized messaging variations using company and contact context.
• User Access Management
  Secures the central sales console by assigning permission roles to team members.
• Behavioral Targeting
  Adjusts response pathways dynamically based on intent markers found in replies.
• Visual Editor
  Provides a dashboard interface to edit knowledge bases and manage script outlines.
• Custom Workflows
  Builds multi-step sequence steps customized to an organization's internal GTM rules.
• A/B Testing
  Enables you to compare two versions of your page using the same URL making it easier for you to select the superior version.
• Behaviour Management
  A marketing technique that targets consumers with personalized content based on their past activity.
• Cart Recovery Automation
  A tactic that sends automated messages to users who abandon their online shopping carts.
• Content Marketing Automation
  Automate content creation, scheduling, and distribution to engage audiences across channels.
• Customer Journey Mapping
  Enables marketers to design and oversee automated customer journeys through a variety of media.
• Landing Page / Web Forms
  Helps the user create attractive landing pages which further helps them attract new customers.
• Loyalty Management
  Allows the users to strategize design patterns, manage, and analyze loyalty programs.
• Progressive Profiling
  It collects the information from the user over time to create efficient consumer profiles.
• Social Media Automation
  Process via which content gets scheduled on social media in an automated manner.
• Through Channel Marketing Automation (TCMA)
  Helps companies with automated marketing activities across various channels.

Campaign Management

• Channel Management
  Manages outreach activities across multiple configured digital channels simultaneously.
• Campaign Optimization
  Uses AI evaluator logs to continuously adjust conversational patterns and conversions.
• Omnichannel
  Orchestrates coordinated outreach across Voice AI, WhatsApp, SMS, Email, and RCS.
• Performance Analytics
  Tracks conversion metrics, reply rates, and AI agent execution scores live.
• Channel Optimization
  Switches channels dynamically (e.g., auto-dials if a WhatsApp outreach fails).
• Data Driven Optimization
  Continuously refines objection handling models based on past interaction results.
• Conversion Rate Optimization (CRO)
  Boost conversions by automating A/B testing, user behavior analysis, and performance improvements.
• Advertising Management
  Process that involves planning and executing campaigns to promote a product or service
• Landing Page Optimization
  It assists the users with improving the design and layout of web pages and increases conversions.
• Multichannel
  To plan, execute, and measure marketing tasks across multiple channels.

Lead Management

• Lead Scoring
  Automatically scores and qualifies prospects based on custom business criteria.
• List Management
  Stores and organizes targeted prospects lists for coordinated cold outreach tracks.
• Lead Generation
  Natively captures leads, structures follow-ups, and schedules slots to build pipeline.
• Lead Nurturing
  Automatically follows up on quiet or non-responsive leads over timed intervals.
• Leads Conversion
  Shortens response latencies to under 1s to maximize meeting booking outcomes.
• Segmentation
  Filters and segments captured prospects by industry, intent levels, and custom tags.
• Lead Qualification
  Helps the users in identify and prioritize the best leads.

Email Marketing

• Auto - Responders
  Sends instant automated text or voice replies when leads initiate contact.
• Drip Campaigns
  Schedules multi-step, automated follow-up sequences across distinct channels.
• Behavioral Targeting
  Adjusts response pathways dynamically based on intent markers found in replies.
• Email Optimization
  Leverages natural language models to ensure high-relevance personal copywriting layouts.
• Cart Recovery Automation
  A tactic that sends automated messages to users who abandon their online shopping carts.

WhatsApp Marketing

• Auto - Responders
  Sends instant automated text or voice replies when leads initiate contact.
• Drip Campaigns
  Schedules multi-step, automated follow-up sequences across distinct channels.
• Bulk Messaging
  Automatically deploys text and email outreach to large lists of target prospects.
• Behavioral Targeting
  Adjusts response pathways dynamically based on intent markers found in replies.
• Segmentation
  Filters and segments captured prospects by industry, intent levels, and custom tags.
• Cart Recovery Automation
  A tactic that sends automated messages to users who abandon their online shopping carts.

Integrations Supported

• CRM Integration
  Syncs activities natively into dominant CRMs like HubSpot, Zoho, and LeadSquared.
• API Integration
  Exposes custom technical endpoints to push or pull lead data across internal stacks.
• Third Party Integration
  Bridges external communication software, tech stacks, and databases smoothly.
• Webhooks
  Automatically passes real-time event responses straight to target host servers.
• Barcode Integration
  Deliver clients prewritten messages depending on specified triggers.
• Event Marketing
  Method via which particular behaviours or occurrences cause an automated reaction
• Influencer Marketing
  It helps in building a partnership between influencers and brands that benefits both parties
• Project Management
  With the help of AI, organizations can manage thier projects with utmost efficiency.

Analytics and Reporting

• Predictive Analytics
  Evaluates conversion records and data trends to forecast upcoming pipeline shifts.
• Dashboards
  Displays real-time dashboards mapping new, engaged, qualified, and closed leads.
• Real-Time & Actionable Insights
  Streams live conversion analytics to help sales leaders track active pipeline metrics.
• Live View
  Provides a transparent view to actively monitor running agent interaction logs.
• Session Recording
  Logs full voice call files and records conversation transcripts for quality audits.
• PDF Report
  Renders custom sales funnel data and conversation analytics into shareable files.
• Heatmaps
  Helps marketers spectate their visitor's activity on their page.
• Visitor Tracking
  Users can analyze and track customer's activity over the platform.
• Web Form Tracking
  Allows the user to track the activities of the users once they submit the form.

Alerts & Notifications

• Email Notifications
  Dispatches automated notifications to human sales reps when hot leads trigger events.
• Real-Time Alerts
  Delivers instant updates to human reps the moment a hot lead matches qualification filters.
• Desktop Notification
  Pushes hot lead alert notifications directly onto active user workstation windows.
• Push Notifications
  Dispatches immediate app notifications when conversational handoffs are requested.
• In-App Notifications
  Flags unresolved items or missing setup criteria directly inside the software console.
• SMS Notification
  Keeps the customer notified of the changes via text messages.

AI Capabilities

• Predictive Analytics
  Evaluates conversion records and data trends to forecast upcoming pipeline shifts.
• Generative AI
  Uses natural language processing and LLMs to hold human-like sales conversations.
• Smart Recommendations
  Highlights high-intent prospects that are ready for immediate human sales handoffs.
• Customer Journey Mapping
  Enables marketers to design and oversee automated customer journeys through a variety of media.
• Subject Line Helper
  Assists the users with engaging email subjet lines