RichAutomate

Bulk Messaging & Broadcasting

• Bulk Messaging
  Sends broadcast campaigns to broad lists of recipients with scheduled pacing options.
• Customizable Templates
  Designs flexible Meta-approved template layouts using dynamic parameter tag interpolation.
• Auto Replies
  Instant automated replies triggered by incoming user keywords or dynamic AI intent logic.
• Rich Media Support
  Sends images, videos, audio clips, PDFs, and interactive button list menus seamlessly.
• Scheduled Messaging
  Schedules campaigns and automated flow triggers ahead of time for exact date execution.
• Message Templates
  Supports Meta-approved utility, marketing, and authentication template categories.
• Preview Mode
  Displays real-time visual canvas previews of chat flows before publishing live.
• Broadcast Lists
  Groups contact cohorts into targeted lists for wide promotional broadcast campaigns.

Contact Management & Segmentation

• Sync Contacts
  Automatically imports, updates, and syncs contacts into system lists and Google Sheets.
• Import/Export Contacts
  Import or export contact databases smoothly through CSV or Google Sheets sync.
• Contact Tagging & Segmentation
  Categorizes consumers using custom dynamic tags and user attribute variables.
• Deduplication
  Automatically handles contact lists to prevent sending duplicate broadcast messages.
• Blacklist/Unsubscribe
  Handles automatic opt-outs to stop sending messages to unsubscribed contacts.

Chatbot & Automation

• Drip Campaigns
  Schedules automated multi-day messaging sequences to nurture contacts over time.
• Workflow Automation
  Uses a 15+ node drag-and-drop visual builder canvas to construct complex interactive flows.
• Canned Responses
  Pre-written message templates and quick replies to speed up customer resolution times.
• Auto Replies
  Instant automated replies triggered by incoming user keywords or dynamic AI intent logic.
• Automated Follow-Ups
  Sets automated delays and re-engagement triggers to follow up with inactive users.
• Automatic Retry
  Features automated Webhook and API retry logic to handle temporary network drops.
• Campaign Scheduling
  Configures targeted timing windows to release bulk promotional campaigns smoothly.
• Hybrid Mode
  Combines automated AI chatbot responses with seamless live human agent handoff logic.
• Recurring Messaging
  Triggers periodic recurring notifications based on custom schedule rules or webhooks.

AI Features

• Lead Qualification
  Qualifies prospects automatically using dynamic AI Pathway intent routers and flow surveys.
• AI Chatbots
  Employs AI chatbots and intent routers supporting 12+ Indian languages and BYOK keys.
• AI Sentiment Analysis
  Uses LLM-based AI Pathway nodes to detect user intent, tone, and context from free-form text.
• Auto-Responders
  Immediate out-of-office or welcome text replies sent automatically to incoming chats.
• Predictive Analytics
  Use AI to forecast user behavior and engagement.

Multi-Agent & Team Collaboration

• Alerts & Notifications
  Dispatches automated transactional, order, and real-time alert notifications to users.
• Internal Notes
  Allows team members to drop private collaboration notes inside shared conversation threads.
• Shared Inbox
  A 3-pane multi-agent team inbox allowing multiple support reps to manage chats together.
• Unlimited Agents
  Multi-number team inbox framework supporting scalable seats for support teams.
• Live Agent Support
  Enables human agents to step in and take over active conversations from automated bots.
• Chat Transfer
  Routes active chat tickets smoothly between human agents or support departments.

Integrations

• Payment Gateway Integration
  Integrates natively with Razorpay to send payment links directly inside WhatsApp chats.
• CRM Integration
  Connects with CRMs via webhooks and Google Sheets, with native HubSpot and Zoho links.
• API Integration
  Provides a public REST API to connect custom systems with WhatsApp data programmatically.
• ERP Integration
  Connects external business systems and databases through Webhook nodes and REST APIs.
• Third Party Integrations
  Bridges external tools via Webhook nodes, Google Sheets sync, and REST API connectors.
• OpenAI Integration
  Supports Bring Your Own Key (BYOK) for OpenAI, Claude, Gemini, and Sarvam models.
• WhatsApp Business API
  Built directly on Meta's official WhatsApp Cloud API infrastructure (v24).
• E-Commerce Platforms
  Supports abandoned cart recovery, payment links, and order updates for D2C brands.
• Webhooks Integration
  Call any HTTPS endpoint or send live event updates directly from visual flow nodes.
• Chatbot Integration
  Embeds no-code conversational workflows and AI intent routing into messaging.
• TallyPrime Integration
  Link WhatsApp messages with accounting software.
• E-Signatures
  Collect legally binding electronic signatures.

Analytics & Reporting

• Conversion Tracking
  Tracks delivery, click-through rates, and revenue conversions directly attributed to campaigns.
• Campaign Performance
  Provides real-time metrics analyzing broadcast delivery, reads, CTRs, and opt-outs.
• Delivery & Read Reports
  Tracks real-time double ticks and read statuses for sent WhatsApp messages.
• Engagement Metrics
  Computes click rates, conversion metrics, and primary interaction scores.
• Real Time Dashboards
  Visualizes live campaign progress, message delivery rates, and active chat stats.
• Agent Performance Metrics
  Tracks team response latencies, pickup speeds, and ticket resolution rates.

Security & Compliance

• Audit Trail
  Logs complete flow execution paths, AI token usage, and system changes for auditing.
• Audit Logs
  Features append-only DPDP Act 2023 compliant audit logs for security and regulatory tracking.
• Data Encryption
  Protects customer data using secure cloud transport encryption and DPDP compliance layers.
• Role-Based Access Control (RBAC)
  Provides multi-tenant workspace isolation and role management for teams and agencies.
• GDPR & CCPA Compliance
  Built to comply with privacy frameworks including India's DPDP Act 2023 and global privacy standards.
• API Rate Limiting
  Implements queue management to balance traffic and adhere to Meta's API limits.
• Anti Spam Filtering
  Filters out unverified or bad entries to maintain quality ratings and protect sender health.
• Data Retention
  Configures safe archiving timelines and execution logs for compliance tracking.
• Opt-In/Opt-Out Management
  Handles formal customer consent states and opt-out requests automatically.
• IP Whitelisting
  Restrict access to authorized IP addresses only.