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CleverTap VS Cratio CRM

Let’s have a side-by-side comparison of CleverTap vs Cratio CRM to find out which one is better. This software comparison between CleverTap and Cratio CRM is based on genuine user reviews. Compare software prices, features, support, ease of use, and user reviews to make the best choice between these, and decide whether CleverTap or Cratio CRM fits your business.

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  • Rating & Review
  • Platforms
  • Recommended
  • img 11 Ratings & 11 Reviews
  • icon_ubuntu icon_desktop icon_mac icon_linux
  • img 10 Ratings & 10 Reviews
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Pricing

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Price Plans

₹ 6000

Essentials

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₹ 2997

Quarterly Plan (Rs 999 Per user per month, paid quarterly)

₹ 9588

Annual Plan(Rs 799 Per user per month, paid annually)

View Details img

  • Techjockey Verified
  • Free Trial
  • Lifetime Plan
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  • img Free Trial
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Offers

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Available offers & discounts

img Save upto 28%, Get GST Invoice on your business purchase

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Ratings

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Overall ratings

3.6

11 Ratings & 11 Reviews

78% Likelihood to Recommend

4.3

10 Ratings & 10 Reviews

88% Likelihood to Recommend

Pros & Cons

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Pros

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CleverTap stands out in personalization and segmentation. Further, the platform ...Read more - Dipak Kapadi Aug 13, 2024

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One of the things I love most about CleverTap is its advanced segmentation capab...Read more - Biru Aug 13, 2024

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It connects well with the tools I already use, like email and WhatsApp. There ar...Read more - Manish Kumar Nov 14, 2024

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I like how I can generate detailed reports that give me insights into what is wo...Read more - Shubham Kumar Oct 18, 2024

Cons

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The extensive segmentation options can sometimes bit disturbing and setting up c...Read more - Dipak Kapadi Aug 13, 2024

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The only downside I’ve encountered is that the platform sometimes takes a whil...Read more - Biru Aug 13, 2024

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I experienced lag sometimes in the mobile app when I am trying to update a lot o...Read more - Manish Kumar Nov 14, 2024

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The email campaign features feel basic, but at least it integrates well. - Shubham Kumar Oct 18, 2024

Reviews

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Verified customer reviews

Enhances User Experience with CleverTap’s the best

Dipak Kapadi Aug 13, 2024

CleverTap’s Advanced Segmentation Helps Me Target the Right Audience Every Time

Biru Aug 13, 2024

Seamless Integration but Mobile App Could Be Smoother

Manish Kumar Nov 14, 2024

Great Insights but Email Campaigns Could Improve

Shubham Kumar Oct 18, 2024

Best Use for

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Business Size:

  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees
  • img Individual
  • img 2-50 Employees
  • img 51-250 Employees
  • img 250-500 Employees
  • img 500​-​1000 Employees
  • img More than 1000+ Employees

Business Type:

  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers
  • img Small Business
  • img Startups
  • img Medium Business
  • img Enterprise
  • img SMBs
  • img SMEs
  • img MSMBs
  • img MSMEs
  • img Freelancers

Industries:

  • imgAll Industries
  • imgAll Industries

We provide the best software solution for your business needs

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Features

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Product features

  • checked Progressive Profiling
  • checked Content Marketing Automation
  • checked Channel Optimization
  • checked Cart Recovery Automation
  • checked Generative AI
  • checked Lead Qualification
  • checked Customer Journey Mapping
  • checked Multichannel
  • checked Custom Workflows
  • checked Email Optimization
  • checked Landing Page Optimization
  • checked Leads Conversion
  • checked Data Driven Optimization
  • checked Real-Time & Actionable Insights
  • checked API Integration
  • checked List Management
  • checked Templates
  • checked Behaviour Management
  • checked Smart Recommendations
  • checked Segmentation
  • checked In-App Notifications
  • checked Push Notifications
  • checked Behavioral Targeting
  • checked CRM Integration
  • checked Visitor Tracking
  • checked Lead Generation
  • checked Landing Page / Web Forms
  • checked Drip Campaigns
  • checked Channel Management
  • checked Predictive Analytics
  • checked Auto - Responders
  • checked Campaign Optimization
  • checked SMS Notification
  • checked SMS Marketing
  • checked Email Notifications
  • checked Third Party Integration
  • checked Dynamic Content
  • checked A/B Testing
  • checked Performance Analytics
  • checked Automated Workflow Optimization
  • checked Omnichannel
  • checked Lead Nurturing
  • checked Dashboard
  • checked Geolocation
  • checked Activity Logging
  • checked Built-in Dialer
  • checked Document Sharing & File Storage
  • checked Lead Prioritization
  • checked Lead Assignment
  • checked Workflow Trigger Alerts
  • checked Customer Interaction Alerts
  • checked Custom Workflow Alerts
  • checked Event-Triggered Notifications
  • checked Third Party Integrations
  • checked Activity History
  • checked Bulk Email and SMS
  • checked Email Marketing Tools
  • checked Location Tracking and GeoVerification
  • checked Customization Options
  • checked Omnichannel Support & Engagement
  • checked Campaign Management
  • checked Customizable Pipeline Views
  • checked Sales Performance Tracking
  • checked Activity Overview Reports
  • checked Conversion Reports
  • checked Sales Funnel Analysis
  • checked Lead and Deal Scoring
  • checked Auto Qualify Leads
  • checked Customizable Workflows
  • checked Lead Qualification
  • checked Lead Capture Automation
  • checked Chatbots
  • checked Interactive Voice Response (IVR) Integration
  • checked Role-Based Access Control (RBAC)
  • checked Contact Segmentation
  • checked Calendar Integration
  • checked Customer Profiles
  • checked Data Encryption
  • checked Deal Management
  • checked Sales Forecasting
  • checked Account Management
  • checked Territory Management
  • checked Custom Dashboards
  • checked Lead Activity Alerts
  • checked Task Automation 
  • checked Internal Communication
  • checked Lead Tracking
  • checked API Access
  • checked Task Management
  • checked Lead Nurturing
  • checked Workflow Automation
  • checked Lead Generation
  • checked Opportunity Management
  • checked Call Tracking and Recording
  • checked Landing Pages & Forms
  • checked Contact Management

Specifications

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Deployment

  • img Web based
  • img On Premises
  • img Web based
  • img On Premises

Device Supported

  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet
  • img Desktop
  • img Mobile
  • img iPad
  • img Tablet

Supported Platforms

  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu
  • img Windows
  • img Mac OS
  • img Android
  • img iOS
  • img Linux
  • img Ubuntu

Languages support

  • imgEnglish
  • imgEnglish

Question and Answers

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Product related question and answers

How to setup Web push notifications in CleverTap? img

To set up web push notifications in CleverTap, follow the steps given below: ... Read more

How to setup mobile push notifications in CleverTap? img

To set up mobile push notifications in CleverTap, follow the steps given below: ... Read more

How to create a content flow in Clevertap? img

To create a content flow in CleverTap, follow the steps given below: Open ... Read more

Can Cratio CRM handle customer support tickets and provide service-level agreement (SLA) management? img

Yes, Cratio CRM includes a ticketing system and SLA management tools to ensure t... Read more

How does Cratio CRM manage and segment customer data for targeted marketing campaigns? img

Cratio CRM uses customer data segmentation based on demographics, behavior, and ... Read more

What is the user interface (UI) design like in Cratio CRM, and how user-friendly is it? img

The UI of Cratio CRM is designed to be intuitive and user-friendly with a clean,... Read more

Alternatives

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Top Alternative Products

Cronberry

Cronberry


ActiveCampaign

ActiveCampaign


Freshmarketer

Freshmarketer


Dotdigital

Dotdigital


See all CleverTap alternatives img
Freshsales CRM

Freshsales CRM


Kylas Sales CRM

Kylas Sales CRM


Kommo Sales CRM

Kommo Sales CRM


monday CRM

monday CRM


See all Cratio CRM alternatives img

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Similar Comparison

CleverTap vs Cratio CRM Comparison FAQs

Software questions,
answered

While CleverTap offers customized features, Cratio CRM has diverse modules. Select between CleverTap or Cratio CRM as per your business needs.

Both these products offer similar features but with a different approach. While CleverTap emphasizes on user experiences, Cratio CRM focuses on functionalities.

It all depends on the functionalities that you prefer. While CleverTap offers add-ons along with essential features, Cratio CRM emphasizes on customization.

No, the difference between CleverTap and Cratio CRM lies in terms of features and functionalities. While CleverTap can be customized as per the user’s needs, Cratio CRM addresses the diverse audience.

It depends upon your business requirement. Both CleverTap and Cratio CRM provides standard features to cater diverse industry needs.

The difference lies in terms of the user interface and functionalities. While CleverTap is customizable, CleverTap offers comprehensive modules.

A Quick Comparison Between CleverTap vs Cratio CRM

Choosing any software for your organisation is a crucial decision. As a decision maker, you must ensure that the software you choose addresses the pain points of your teams and reaps maximum benefit for you.

  • Comparison of CleverTap vs Cratio CRM In terms of Features
  • Comparison Between CleverTap and Cratio CRM In terms of Deployment Type
  • CleverTap or Cratio CRM: Which Is Ideal for Your Industry
  • Which Is Better? - CleverTap or Cratio CRM

Comparison of CleverTap vs Cratio CRM In terms of Features

CleverTap includes features like Progressive Profiling, Content Marketing Automation, Channel Optimization and Cart Recovery Automation. Cratio CRM is known for functionalities like Geolocation Tag, Activity Logging, Built-in Dialer and Document Sharing & File Storage. When you compare CleverTap vs Cratio CRM, look for scalability, customization, ease of use, customer support and other key factors. The one which suits your business needs is the best.

Comparison Between CleverTap and Cratio CRM In terms of Deployment Type

While CleverTap supports Web Based deployment; Cratio CRM is suitable for Web Based deployment. While selecting between CleverTap and Cratio CRM, figure out which one of the two is compatible with your devices. This will help in reducing the hassle after implementation.

CleverTap or Cratio CRM: Which Is Ideal for Your Industry

CleverTap is ideal for industries like All Industries. For All Industries, Cratio CRM is a better choice. If you are confused between CleverTap or Cratio CRM, you can also check if the software has customizable modules for your industry. Industry-specific functionalities will ensure higher efficiency and ROI. However, do check for the hidden price, is any.

Which Is Better? - CleverTap or Cratio CRM

CleverTap and Cratio CRM can be used for different purposes and are well-suited for teams with specific needs. If you are looking for a platform that is easy to use, has low barriers to entry, and offers a lot of customization, flexibility, and integration options, then you must compare their specifications in detail at the time of demo. Compare CleverTap and Cratio CRM during demo to decide which one is best for your business.

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