CRM in a nutshell means improving relationship with your existing customers to retain them. Not to mention finding new prospects and winning back former customers. All of this can be done with the help of CRM software list.
What is CRM Software?
Customer Relationship Management software solution helps you easily collate, organize and manage your customers’ pertinent information.
By implementing a CRM focused strategy, you can improve customer relations, increase your revenue, maximize up selling and cross-selling efforts and optimize your marketing efforts.
Benefits of CRM Software for Small Business
The right CRM software can help you achieve a better sales graph for your business. Thus, the investment in CRM software for small business becomes crucial.
* Automate Leads: With CRM software, you can automate the process of entering the lead data and prevent chances of incorrect entries & human errors.
* Storing Customer Information: To avoid the breach of customer details, get a CRM system that ensures complete confidentiality of customer details.
* Social, SMS, and Email Integration: These features can help you run advertisement campaigns with targeted content.
* Tracking Sales: Keeping track of all sales details is not possible manually. However, online CRM software can help in keeping track of everything.
* Improving Sales: Customer relationship management helps in closing deals in your sales pipeline faster by streamlining the communication across the sale funnel.
* Reports and Analysis: Reporting and analytics are the major features of CRM software that help significantly in marketing and sales automation.
Being a small business owner, a quality solution which is not heavy on the pockets must be the priority.
Types of CRM Software
- Sales CRM Software
Sales CRM is used by the sales teams of small business and big enterprises alike to manage their daily calling schedule, lead management and customer handling. Sales CRM software helps track different stages of lead nurturing to ensure better conversion.
- Cloud CRM Software
Cloud CRM software is managed through cloud hosting with every customer data stored on the cloud for quick and easy access. Businesses can access cloud CRM software features directly through the internet.
- Online CRM Software
Online CRM list is a web-based software, which ensures faster customer relationship management from anywhere and anytime. You just need a system and an internet to access the features of online CRM software.
- Operational CRM Software
Operational CRM is a complete CRM solution, which helps business organizations manage all their customer needs through a single platform. It helps with tracking and managing sales, marketing and customer support activities.
- Analytical CRM Software
Analytical CRM software makes all business-related data accessible at a single platform to help understand your sales and marketing metrics better. It also provides analytical financial data to help make better business decisions.
List of 11 Best CRM Software for Small Businesses in India
- Zoho CRM
- Maple CRM
- SalesBabu CRM
- Agile CRM
- Focus CRM
- Nextsky Sales
- Cratio CRM
Let's explore how this above-mentioned online CRM software can help small business in India to reduce efforts in managing customers.
Zoho CRM – One of the Best CRM for Startups
One of the top rating CRM software in India, Zoho CRM software for small businesses helps you track leads, optimize your sales activities, and close deals faster. It comes embedded with rich features such as multi channel communication, sales performance, sales productivity, extensive customization, automation and enterprise readiness.
Bottom Line: It can help you sell smarter, faster & better.
Freshsales CRM software provides you the option of customizing your presence to reflect your business strategy. Users can switch between multiple currencies and language while dealing with foreign clients. This sales CRM software allows easy import of data, live chat and tools to gain real time insights.
Freshsales is a made in India CRM software, which helps from managing leads to tracking phone and email coordination with customers, managing workflows and generating reports.
Bottom Line: Freshsales CRM software supports AI-based lead scoring to enhance your sales performance.
Pricing: Freshsales CRM software supports customization and provides several tools for better user experience @ ₹719/ annum.
Salesforce.com is a US based MNC headquartered in San Francisco, California that developed Salesforce, an exhaustive CRM solution. Salesforce CRM solution boasts impressive features like Contact Management, Opportunity Management, Lead Management, and Email Integration. Additionally, you can execute Sales Forecasting, Workflow and Approvals, Files Sync and Share.
Bottom Line: Helps keep customers at the centre of all your business activities.
Denisys Maple CRM for small business is a trusted solution of SMBs based in India. More than 500+ Indian companies are using Maple CRM to satisfy and retain their customers. This system comes loaded with Automated Lead Assignment, Workflow Automation, Team Management & Access Control, Quotation Builder and an Invoice Builder to boot!
Bottom Line: It provides a 360-degree view of your sales & marketing performance.
Offering attractive features like after sales service, inventory management, online ERP, expense and payroll management, customer helpdesk and GST billing software; SalesBabu CRM automates your business needs and increases sales with advanced technology.
Bottom Line: Enhance the engagement with customers using SalesBabu.
SalezShark sales CRM system software helps small businesses build better relationship with their customers for better sales. Also, it comes with cool features like sales automation, marketing automation, relationship intelligence, unified data solution, Outlook add-in for SalezShark.
Bottom Line: Helps gather actionable customer insights & create productive sales strategies.
Agile combines sales and marketing features to provide smarter selling and complete customer engagement. Agile CRM software offers exciting features such as project management, telephony, lead scoring, appointment scheduling, marketing automation, email tracking and mobile marketing, etc. to its clientele.
Bottom Line: It’s mobile-ready and simple to use, with modern features and integrations.
Focus CRM Software for Small Business
If you want to increase information-sharing, streamline your sales processes, create accountability, drive transparency, integrate departments, improve marketing and overall customer experience; go for Focus CRM, one of the best CRM software in India.
Bottom Line: An effective solution for market segmentation & landing page integration.
The customer relationship management solution for high velocity sales teams of small business that helps you track user behavior, score leads and optimize your sales operations; NextSky Sales CRM Software also offers essentials like contact management, lead tracking and alerts, sales management, deal management and invoice generation.
Bottom Line: An ERP software solution that is focused exclusively on manufacturing starting @500/-
Marketed as the ‘Complete Solution to Improve Marketing & Sales Performance’, Cratio is a cloud CRM software that offers various attractive features such as automated drip marketing, email/website tracking, workflow rules and automation, lead management and a mobile customer relationship management app.
Bottom Line: Provides tools to close more sales in less time & manage opportunities just @399/-
Tentacle Cloud CRM Software
This solution is a cloud-based software for small and medium businesses which provides 24×7 online support. Tentacle is a state-of-art CRM software in India which assists in improving customer service and productivity, managing leads, monitoring salesforce and reducing operating costs.
Bottom Line: Tentacle Telemarketing Software to manage leads & monitor salesforce.
Did you find the features of these online CRM software useful for your business needs? Book free demo for the software of your choice, and we’ll arrange free demo for you.